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Apr 2026
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Home/Insights/Retailers/westmorebeauty.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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197K
Revenue
Apr 26
693.6K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$0-25
AOV
Apr 26
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westmorebeauty.com Annual Revenue and Growth

westmorebeauty.com's annual sales on its online store amounted to $983.8K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$983.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
westmorebeauty.com revenue by year

westmorebeauty.com's monthly revenueOVER TIME
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Over the past three months, westmorebeauty.com revenue has experienced growth of 158%, compared to the preceding three months.

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westmorebeauty.com revenue growth for last six months
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OVERVIEW
In April 2026, westmorebeauty.com generated $196,957 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,161, yet falling short of Sephora's $117,760,640. The site achieved a conversion rate of 1.00-1.50%, within the lower range of the industry, where the high is 4.38% and low is 1.08%. With an average order value (AOV) between $0-25, it is below the industry's low of $45. The site attracted 693,578 sessions, greatly exceeding the median of 20,819 but far behind Sephora's staggering 84,653,344 sessions, indicating strong traffic relative to its sector.
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westmorebeauty.com competitors

As of April 2026, westmorebeauty.com significantly outperforms its competitor, drloretta.com, in several key metrics. westmorebeauty.com generated $196,957 in revenue from 9,361 transactions across 693,578 sessions, resulting in a conversion rate of 1.00-1.50%. In contrast, drloretta.com earned $62,076 from only 393 transactions with just 15,209 sessions, yielding a higher conversion rate of 2.50-3.00%. Despite the latter's superior conversion rate, its overall performance is limited by a lower average order value (AOV) of $150-175 compared to westmorebeauty.com’s AOV of $0-25. While westmorebeauty.com boasts a much larger volume of transactions and sessions, drloretta.com highlights the potential for conversion efficiency in its niche. Overall, westmorebeauty.com leads in revenue and market engagement, while drloretta.com demonstrates effective conversion in a different price range.

drloretta.com screenshot
#1 drloretta.com
62.1K
Revenue
15.2K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
westmorebeauty.com vs top market performers
westmorebeauty.com
top retailers
conversion rate vs average order value for westmorebeauty.com and its competitors
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Revenue share by device at westmorebeauty.com

In April large majority of sales on westmorebeauty.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In April large majority of sales on westmorebeauty.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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westmorebeauty.com channels

Identify top traffic channels that drive growth for westmorebeauty.comand discover how performance of traffic channels has changed over time.

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westmorebeauty.com Google Ads spend

Evaluate westmorebeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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westmorebeauty.com devices

Review westmorebeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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westmorebeauty.com top markets

Explore westmorebeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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westmorebeauty.com country & global rank

Assess the ranking of westmorebeauty.com among other retailers within its primary country and worldwide.

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