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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

westmorebeauty.com

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95.2K

Revenue

187.9K

Sessions

1.5-2.0%

Conversion rate

$25-50

Average order value

Online only revenue for westmorebeauty.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

westmorebeauty.com’s revenueOVER TIME
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Over the past three months, westmorebeauty.com revenue has experienced decline of 20%, compared to the preceding three months.

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westmorebeauty.com revenue decline for last six months

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OVERVIEW

In September 2024, westmorebeauty.com, in the BEAUTY AND COSMETICS industry, generated $95,204 in online sales with a conversion rate of 1.50-2.00% and an average order value (AOV) of $25-50. The website had 187,879 sessions, which is significantly lower than the highest sessions recorded at 41,256,765 from sephora.com. The median revenue in the industry was $53,315, while the largest online store, ulta.com, raked in $114,902,798. Despite a lower-than-average AOV and conversion rate, westmorebeauty.com continues to attract a steady stream of visitors in the highly competitive beauty and cosmetics market.

westmorebeauty.com competitors

When comparing westmorebeauty.com to its competitor, drloretta.com, we see a stark difference in revenue and website traffic. In September 2024, westmorebeauty.com generated $95,204 in revenue from 3,652 transactions and 187,879 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate of 1.50% to 2.00%. On the other hand, drloretta.com earned $60,700 in revenue from 274 transactions and 9,895 sessions, with a higher AOV of $200 to $225 and a conversion rate of 2.50% to 3.00%. Despite the lower revenue, drloretta.com has a higher conversion rate and AOV compared to westmorebeauty.com, indicating potential opportunities for the latter to improve its performance in these areas to stay competitive in the beauty industry.

#1 drloretta.com

60.7K

Revenue

9.9K

Sessions

2.5-3.0%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

westmorebeauty.com

$95.2K

drloretta.com

TOP MARKET PERFORMERSby revenue

westmorebeauty.com

$95.2K

drloretta.com

westmorebeauty.com vs top market performers

westmorebeauty.com

top retailers

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westmorebeauty.com brandsby revenue

Westmore Beauty

Top retailers:amazon.com truegether.com walmart.com

westmorebeauty.com categoriesby revenue

Cosmetics

Top retailers:macys.com thrivecausemetics.com amazon.com

Health & Beauty

Top retailers:temu.com next.co.uk sainsburys.co.uk

Face Makeup

Top retailers:next.co.uk maccosmetics.com ulta.com

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Top retailers:thrivecausemetics.com amazon.com ulta.com

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westmorebeauty.com channels

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westmorebeauty.com Google Ads spend

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westmorebeauty.com devices

Review westmorebeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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westmorebeauty.com top markets

Explore westmorebeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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