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Sep 2025
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Home/Insights/Retailers/victorybarber.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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23K
Revenue
Sep 25
9.4K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Victorybarber.com is a website that offers a variety of mens grooming products and services. Their products include hair styling products, beard care items, shaving essentials, and accessories such as combs and brushes. The website also provides information on the barbershop services they offer, including haircuts, shaves, and grooming consultations.

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victorybarber.com Annual Revenue and Growth

victorybarber.com's annual sales on its online store amounted to $676.7K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$676.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
victorybarber.com revenue by year

victorybarber.com's monthly revenueOVER TIME
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Over the past three months, victorybarber.com revenue has experienced decline of 18%, compared to the preceding three months.

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victorybarber.com revenue decline for last six months
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OVERVIEW
In September 2025, victorybarber.com generated $22,966 in online sales, falling below the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 2.50-3.00%, which is competitive yet below the sector's high of 4.54%. The average order value (AOV) ranged from $75 to $100, considerably less than the category's peak AOV of $203. With 9,418 sessions, victorybarber.com also trailed the median of 18,928 sessions, showcasing the challenges it faces in the highly competitive market, where ulta.com leads with $93,223,020 in revenue and sephora.com boasts 45,764,193 sessions.
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victorybarber.com competitors

In September 2025, victorybarber.com had a revenue of $22,966 from 247 transactions and 9,418 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.50% to 3.00%. In comparison, ashersgoods.com generated $18,229 from 80 transactions and 7,393 sessions, with a higher AOV of $225 to $250 but a lower conversion rate of 1.00% to 1.50%. beardbrand.com outperformed both with a revenue of $135,530 from 1,272 transactions and 261,022 sessions, despite a lower AOV of $100 to $125 and a conversion rate of 0.00% to 0.50%. misterpompadour.com also had higher revenue than victorybarber.com at $27,263 from 492 transactions and 13,992 sessions, with a lower AOV of $50 to $75 but a higher conversion rate of 3.50% to 4.00%. Overall, victorybarber.com falls in the middle in terms of revenue and performance metrics compared to its competitors in September 2025.

ashergoods.com screenshot
#1 ashergoods.com
18.2K
Revenue
7.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
beardbrand.com screenshot
#2 beardbrand.com
135.5K
Revenue
261K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
misterpompadour.com screenshot
#3 misterpompadour.com
27.3K
Revenue
14K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
victorybarber.com vs top market performers
victorybarber.com
top retailers
conversion rate vs average order value for victorybarber.com and its competitors
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Revenue share by device at victorybarber.com

In September large majority of sales on victorybarber.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In September large majority of sales on victorybarber.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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victorybarber.com channels

Identify top traffic channels that drive growth for victorybarber.comand discover how performance of traffic channels has changed over time.

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victorybarber.com Google Ads spend

Evaluate victorybarber.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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victorybarber.com devices

Review victorybarber.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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victorybarber.com top markets

Explore victorybarber.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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victorybarber.com country & global rank

Assess the ranking of victorybarber.com among other retailers within its primary country and worldwide.

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