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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for vibram.comvibram.com

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743.9K
Revenue
Dec 25
474K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Vibram.com is an online platform that offers a range of products for outdoor enthusiasts. The website features high-quality footwear, including innovative minimalist shoes that enhance natural foot movement and grip. They also provide durable rubber soles, featuring enhanced traction and durability, designed for various athletic and industrial purposes.

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vibram.com Annual Revenue and Growth

vibram.com's annual sales on its online store amounted to $7.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$7.9M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
vibram.com revenue by year

vibram.com's monthly revenueOVER TIME
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Over the past three months, vibram.com revenue has experienced decline of 20%, compared to the preceding three months.

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vibram.com revenue decline for last six months
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OVERVIEW
In December 2025, vibram.com generated $743,927 in online sales, significantly surpassing the SPORTS median of $90,105, although still far from the category leader, garmin.com, at $197,575,281. The site achieved a conversion rate between 1.00-1.50%, lower than the top-tier rate of 3.13% but above the bottom threshold of 0.69%. Its average order value (AOV) ranged from $100-125, considerably less than the sector's high of $535. With 474,039 sessions, vibram.com performed well compared to the median of 34,350, but still lagged behind the highest traffic competitor, dickssportinggoods.com, at 64,737,034 sessions.
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vibram.com competitors

In December 2025, vibram.com reported a revenue of $743,927 with 7,014 transactions and 474,039 sessions, resulting in an average order value (AOV) range of $100-125 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, vaporfresh.com had a revenue of $60,364, 364 transactions, and 11,663 sessions, with an AOV range of $150-175 and a conversion rate of 3.00-3.50%. outdoorequipped.com generated $25,517 in revenue with 138 transactions, 19,271 sessions, an AOV of $175-200, and a conversion rate of 0.50-1.00%. outlandusa.com saw $231,659 in revenue, 1,072 transactions, 66,680 sessions, an AOV of $200-225, and a conversion rate of 1.50-2.00%. samuelhubbard.com had $218,887 in revenue, 823 transactions, 47,889 sessions, an AOV of $250-275, and a conversion rate of 1.50-2.00%. Finally, travelcountry.com achieved a revenue of $679,591, 1,124 transactions, 51,396 sessions, an AOV of $600-625, and a conversion rate of 2.00-2.50%.

vaporfresh.com screenshot
#1 vaporfresh.com
60.4K
Revenue
11.7K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
outdoorequipped.com screenshot
#2 outdoorequipped.com
25.5K
Revenue
19.3K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
outlandusa.com screenshot
#3 outlandusa.com
231.7K
Revenue
66.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
samuelhubbard.com screenshot
#4 samuelhubbard.com
218.9K
Revenue
47.9K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
travelcountry.com screenshot
#5 travelcountry.com
679.6K
Revenue
51.4K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
vibram.com vs top market performers
vibram.com
top retailers
conversion rate vs average order value for vibram.com and its competitors
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Revenue share by device at vibram.com

In December large majority of sales on vibram.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In December large majority of sales on vibram.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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vibram.com channels

Identify top traffic channels that drive growth for vibram.comand discover how performance of traffic channels has changed over time.

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vibram.com Google Ads spend

Evaluate vibram.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vibram.com devices

Review vibram.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vibram.com top markets

Explore vibram.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vibram.com country & global rank

Assess the ranking of vibram.com among other retailers within its primary country and worldwide.

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