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Jul 2025
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Home/Insights/Retailers/verabradley.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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11.5M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
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VeraBradley.com is a website that offers a range of products, primarily focusing on stylish bags, backpacks, and accessories for women. They also sell luggage, wallets, apparel, and home goods. Customers can browse and make purchases online, selecting from a variety of colors, patterns, and designs offered by the brand.

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verabradley.com's revenueOVER TIME
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Over the past three months, verabradley.com revenue has experienced growth of 21%, compared to the preceding three months.

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verabradley.com revenue growth for last six months
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OVERVIEW
In July 2025, verabradley.com in the FASHION AND APPAREL industry reported online sales revenue of $11,479,024, with a conversion rate of 4.50-5.00% and an AOV of $125-150. The store had 1,912,701 sessions during the month. Comparatively, the median revenue in the industry is $82,875, with the highest revenue recorded at $817,680,251 by shein.com. The industry's highest conversion rate is 2.96%, and the AOV ranges from $82 to $402. The store with the highest sessions is shein.com, recording 294,721,604 sessions, while the median sessions in the industry are 36,317.
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verabradley.com competitors

In July 2025, verabradley.com reported a revenue of $11,479,024 with 89,816 transactions and 1,912,701 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 4.50-5.00%. Compared to its competitors, verabradley.com outperformed thepaperstore.com, juliswearableart.com, annieshallmark.com, luggagefactory.com, and lifeguardpress.com in terms of revenue, transactions, sessions, AOV, and conversion rate. For example, while verabradley.com had a significantly higher revenue and sessions, luggagefactory.com had the highest AOV at $300-325 but the lowest conversion rate. Overall, verabradley.com stood out as a leader in the industry with strong performance across multiple metrics when compared to its competitors in July 2025.

thepaperstore.com screenshot
#1 thepaperstore.com
711.2K
Revenue
371.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
juliswearableart.com screenshot
#2 juliswearableart.com
5.2K
Revenue
4.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
annieshallmark.com screenshot
#3 annieshallmark.com
10.4K
Revenue
14.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
luggagefactory.com screenshot
#4 luggagefactory.com
48.2K
Revenue
106.1K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
lifeguardpress.com screenshot
#5 lifeguardpress.com
13.8K
Revenue
4.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
verabradley.com vs top market performers
verabradley.com
top retailers
conversion rate vs average order value for verabradley.com and its competitors
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Revenue share by device at verabradley.com

In July large majority of sales on verabradley.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on verabradley.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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verabradley.com channels

Identify top traffic channels that drive growth for verabradley.comand discover how performance of traffic channels has changed over time.

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verabradley.com Google Ads spend

Evaluate verabradley.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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verabradley.com devices

Review verabradley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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verabradley.com top markets

Explore verabradley.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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verabradley.com country & global rank

Assess the ranking of verabradley.com among other retailers within its primary country and worldwide.

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