trueluscious.com
true + luscious offers non-toxic, skin-soothing, and all vegan makeup and skincare products infused with skin-friendly, clean ingredients.
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trueluscious.com Annual Revenue and Growth
trueluscious.com's annual sales on its online store amounted to $36.6K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
trueluscious.com's monthly revenueOVER TIME
Over the past three months, trueluscious.com revenue has experienced decline of 66%, compared to the preceding three months.
trueluscious.com competitors
The competitive set for trueluscious.com includes catricecosmetics.com, romanovamakeup.us, elizabethmott.com, bhcosmetics.com, and brettfreedman.com. In September 2026, trueluscious.com generated $1,176 from 16 transactions across 759 sessions, with an average order value (AOV) between $50-75 and a conversion rate of 2.00-2.50%. Among its competitors, catricecosmetics.com leads significantly with $175,000 in revenue from 3,700 transactions across 195,000 sessions. Meanwhile, romanovamakeup.us follows with $12,300 in revenue and a higher AOV range of $75-100. In sessions, trueluscious.com ranks fifth, outperforming only brettfreedman.com, which had 677 sessions and lower figures overall. Overall, trueluscious.com ranks sixth in revenue and transactions, highlighting a distinct gap compared to its competitors.
Revenue share by device at trueluscious.com
In September large majority of sales on trueluscious.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries trueluscious.com operates in
trueluscious.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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trueluscious.com channels
Identify top traffic channels that drive growth for trueluscious.comand discover how performance of traffic channels has changed over time.
trueluscious.com Google Ads spend
Evaluate trueluscious.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
trueluscious.com devices
Review trueluscious.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
