trueluscious.com
true + luscious offers non-toxic, skin-soothing, and all vegan makeup and skincare products infused with skin-friendly, clean ingredients.
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trueluscious.com Annual Revenue and Growth
trueluscious.com's annual sales on its online store amounted to $36.6K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
trueluscious.com's monthly revenueOVER TIME
Over the past three months, trueluscious.com revenue has experienced decline of 33%, compared to the preceding three months.
trueluscious.com competitors
In April 2026, trueluscious.com generated a revenue of $2,499 from 1,500 sessions, translating to a conversion rate of 2.00-2.50% with an average order value (AOV) of $75-100. In comparison, catricecosmetics.com dominated the market with $158,790 in revenue and a higher traffic volume of 124,181 sessions, achieving a conversion rate of 2.50-3.00% and a lower AOV of $25-50. Meanwhile, romanovamakeup.us reported $6,598 in revenue with 2,892 sessions and an AOV matching trueluscious.com, yet it also achieved a stronger conversion rate of 2.50-3.00%. elizabethmott.com and brettfreedman.com, although lower in revenue at $17,098 and $2,131 respectively, also had comparable AOVs and higher conversion rates, particularly brettfreedman.com with a conversion rate of 3.00-3.50%. Overall, trueluscious.com lags behind in revenue and session metrics compared to its competitors.
Revenue share by device at trueluscious.com
In April large majority of sales on trueluscious.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueluscious.com channels
Identify top traffic channels that drive growth for trueluscious.comand discover how performance of traffic channels has changed over time.
trueluscious.com Google Ads spend
Evaluate trueluscious.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
trueluscious.com devices
Review trueluscious.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
