trueluscious.com
true + luscious offers non-toxic, skin-soothing, and all vegan makeup and skincare products infused with skin-friendly, clean ingredients.
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trueluscious.com Annual Revenue and Growth
trueluscious.com's annual sales on its online store amounted to $114.7K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.
trueluscious.com's monthly revenueOVER TIME
Over the past three months, trueluscious.com revenue has experienced growth of 43%, compared to the preceding three months.
trueluscious.com competitors
In November 2025, trueluscious.com generated a revenue of 4,768 with 71 transactions and 3,058 sessions, resulting in an average order value (AOV) of 50-75 and a conversion rate of 2.00-2.50%. Comparing trueluscious.com to its competitors, catricecosmetics.com leads in revenue with 206,778, followed by elizabethmott.com with 18,663. romanovamakeup.us had a revenue of 7,757 while brettfreedman.com had 3,474. In terms of transactions, catricecosmetics.com had 4,421, followed by elizabethmott.com with 325, and romanovamakeup.us with 112. brettfreedman.com had 46 transactions. Sessions wise, catricecosmetics.com had 123,490, followed by elizabethmott.com with 13,227, and romanovamakeup.us with 3,995. brettfreedman.com had 1,123 sessions. When it comes to AOV, brettfreedman.com leads with 75-100, followed by trueluscious.com, romanovamakeup.us, and elizabethmott.com with 50-75. In terms of conversion rates, brettfreedman.com leads with 4.00-4.50%, followed by catricecosmetics.com with 3.50-4.00%, and romanovamakeup.us with 2.50-3.00%. elizabethmott.com and trueluscious.com have the same conversion rate of 2.00-2.50%.
Revenue share by device at trueluscious.com
In November large majority of sales on trueluscious.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueluscious.com channels
Identify top traffic channels that drive growth for trueluscious.comand discover how performance of traffic channels has changed over time.
trueluscious.com Google Ads spend
Evaluate trueluscious.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
trueluscious.com devices
Review trueluscious.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
