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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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5.1M
Revenue
Sep 25
985.9K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$900-1000
AOV
Sep 25
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Thuma.co is a website that sells minimalist and stylish furniture pieces. They offer high-quality bed frames crafted from ethically-sourced materials. Their products are designed to provide comfort and durability, enabling customers to create a serene and functional bedroom environment.

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thuma.co Annual Revenue and Growth

thuma.co's annual sales on its online store amounted to $82.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$82.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thuma.co revenue by year

thuma.co's monthly revenueOVER TIME
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Over the past three months, thuma.co revenue has experienced growth of 6.7%, compared to the preceding three months.

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thuma.co revenue growth for last six months
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OVERVIEW
In September 2025, thuma.co achieved online sales revenue of $5,083,182, significantly outperforming the home and garden/furniture median of $128,623, though still trailing the leading competitor, ikea.com, with $948,741,774. The conversion rate ranged from 0.50-1.00%, below the high of 1.96% but above the low of 0.23%. Thuma's average order value (AOV) was between $950-975, below the high of $1,213. Additionally, the site attracted 985,885 sessions, a stark contrast to ikea.com's 238,090,084 and well above the home and garden/furniture median of 34,751 sessions, reflecting a robust market presence.
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thuma.co competitors

When comparing thuma.co to its competitors in September 2025, thuma.co outperformed most of them in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. thuma.co generated a revenue of $5,083,182 from 5,231 transactions and 985,885 sessions, with an AOV ranging from $950 to $975 and a conversion rate between 0.50% to 1.00%. In contrast, competitors like floydhome.com, zinus.com, birchliving.com, leighdeux.com, and mattressnerd.com had lower revenue, transactions, and sessions. The AOV and conversion rates of the competitors also varied, with some falling below or within the range of thuma.co's metrics. Overall, thuma.co demonstrated strong performance in various domains when compared to its competitors in the same time period.

floydhome.com screenshot
#1 floydhome.com
1.3M
Revenue
136.1K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
zinus.com screenshot
#2 zinus.com
868.7K
Revenue
270.4K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
birchliving.com screenshot
#3 birchliving.com
1.2M
Revenue
87.3K
Sessions
1.0-1.5%
Conv. rate
$1100-1200
AOV
leighdeux.com screenshot
#4 leighdeux.com
3.6K
Revenue
1.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
mattressnerd.com screenshot
#5 mattressnerd.com
370.5K
Revenue
82.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
thuma.co vs top market performers
thuma.co
top retailers
conversion rate vs average order value for thuma.co and its competitors
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Revenue share by device at thuma.co

In September large majority of sales on thuma.co, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on thuma.co, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thuma.co channels

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thuma.co Google Ads spend

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thuma.co devices

Review thuma.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thuma.co top markets

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thuma.co country & global rank

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