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Nov 2025
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Home/Insights/Retailers/thewrap.life
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for thewrap.lifethewrap.life

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12.4K
Revenue
Nov 25
42K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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The website thewrap.life offers a diverse range of products for consumers. Their inventory includes various fashionable accessories, such as headwraps, scarves, hats, and jewelry. Additionally, they provide an array of trendy clothing options, including dresses, tops, bottoms, and swimsuits. The website does not promote itself within the description.

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thewrap.life Annual Revenue and Growth

thewrap.life's annual sales on its online store amounted to $658.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$658.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thewrap.life revenue by year

thewrap.life's monthly revenueOVER TIME
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Over the past three months, thewrap.life revenue has experienced decline of 36%, compared to the preceding three months.

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thewrap.life revenue decline for last six months
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OVERVIEW
In November 2025, thewrap.life, operating in the lifestyle and beauty sector, generated online sales of $12,430, significantly below the median of $52,547, with a conversion rate ranging from 0.50-1.00%, also below the high benchmark of 5.32%. The average order value (AOV) fell between $50-75, compared to a high of $204 in the industry, while the site attracted 42,019 sessions, exceeding the median of 19,748 but lagging behind the leading competitor's 76,114,809 sessions. Overall, these metrics indicate that thewrap.life is underperforming relative to industry standards and top competitors.
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thewrap.life competitors

In November 2025, thewrap.life reported revenue of $12,430 with 222 transactions and 42,019 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 0.50-1.00%. In comparison, sealskinz.com generated $1,717,867 in revenue from 24,446 transactions and 617,910 sessions, with an AOV of $50-75 and a conversion rate of 3.50-4.00%. turbietwist.com had revenue of $14,584 with 174 transactions and 24,665 sessions, an AOV of $75-100, and a conversion rate of 0.50-1.00%. graceeleyae.com reported $93,166 in revenue from 1,126 transactions and 52,745 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. Lastly, ericjavits.com had revenue of $869,491 with 2,757 transactions and 92,801 sessions, an AOV of $300-325, and a conversion rate of 2.50-3.00%. Overall, thewrap.life falls behind its competitors in terms of revenue, transactions, and sessions, but remains competitive in terms of AOV and conversion rate.

sealskinz.com screenshot
#1 sealskinz.com
1.7M
Revenue
617.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
turbietwist.com screenshot
#2 turbietwist.com
14.6K
Revenue
24.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
graceeleyae.com screenshot
#3 graceeleyae.com
93.2K
Revenue
52.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
ericjavits.com screenshot
#4 ericjavits.com
869.5K
Revenue
92.8K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
headcovers.com screenshot
#5 headcovers.com
461.8K
Revenue
239.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
thewrap.life vs top market performers
thewrap.life
top retailers
conversion rate vs average order value for thewrap.life and its competitors
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Revenue share by device at thewrap.life

In November large majority of sales on thewrap.life, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In November large majority of sales on thewrap.life, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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thewrap.life channels

Identify top traffic channels that drive growth for thewrap.lifeand discover how performance of traffic channels has changed over time.

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thewrap.life Google Ads spend

Evaluate thewrap.life's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thewrap.life devices

Review thewrap.life's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thewrap.life top markets

Explore thewrap.life's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thewrap.life country & global rank

Assess the ranking of thewrap.life among other retailers within its primary country and worldwide.

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