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Oct 2025
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Home/Insights/Retailers/thewrap.life
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for thewrap.lifethewrap.life

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18.1K
Revenue
Oct 25
63.6K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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The website thewrap.life offers a diverse range of products for consumers. Their inventory includes various fashionable accessories, such as headwraps, scarves, hats, and jewelry. Additionally, they provide an array of trendy clothing options, including dresses, tops, bottoms, and swimsuits. The website does not promote itself within the description.

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thewrap.life Annual Revenue and Growth

thewrap.life's annual sales on its online store amounted to $658.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$658.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thewrap.life revenue by year

thewrap.life's monthly revenueOVER TIME
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Over the past three months, thewrap.life revenue has experienced decline of 39%, compared to the preceding three months.

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thewrap.life revenue decline for last six months
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OVERVIEW
In October 2025, thewrap.life generated $18,082 in online sales, significantly below the industry median of $41,294, with a low conversion rate of 0.00-0.50%, far from the high benchmark of 4.65%. The average order value (AOV) ranged from $50-75, while industry standards show high AOVs up to $202. The site attracted 63,646 sessions, exceeding the median of 18,156 but drastically lower than the leading competitor's 49,510,502 sessions, themancompany.com. Overall, thewrap.life faces challenges in sales performance and conversion metrics compared to the broader lifestyle and beauty sector.
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thewrap.life competitors

In October 2025, when comparing thewrap.life to its competitors, thewrap.life falls short in terms of revenue, transactions, and sessions. thewrap.life generated $18,082 in revenue from 314 transactions and 63,646 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 0.00-0.50. In contrast, sealskinz.com led the pack with $603,480 in revenue from 8,302 transactions and 244,606 sessions, boasting a conversion rate of 3.00-3.50. graceeleyae.com also outperformed thewrap.life with $57,534 in revenue from 673 transactions and 36,024 sessions, achieving a higher AOV of $75-100 and a conversion rate of 1.50-2.00. thewrap.life's competitors like sealskinz.com, graceeleyae.com, and ericjavits.com showed stronger performance metrics across the board compared to thewrap.life.

sealskinz.com screenshot
#1 sealskinz.com
603.5K
Revenue
244.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
turbietwist.com screenshot
#2 turbietwist.com
9.6K
Revenue
26.3K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
graceeleyae.com screenshot
#3 graceeleyae.com
57.5K
Revenue
36K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
ericjavits.com screenshot
#4 ericjavits.com
723.8K
Revenue
97.4K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
headcovers.com screenshot
#5 headcovers.com
463.5K
Revenue
213.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
thewrap.life vs top market performers
thewrap.life
top retailers
conversion rate vs average order value for thewrap.life and its competitors
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Revenue share by device at thewrap.life

In October large majority of sales on thewrap.life, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In October large majority of sales on thewrap.life, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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thewrap.life channels

Identify top traffic channels that drive growth for thewrap.lifeand discover how performance of traffic channels has changed over time.

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thewrap.life Google Ads spend

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thewrap.life devices

Review thewrap.life's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thewrap.life top markets

Explore thewrap.life's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thewrap.life country & global rank

Assess the ranking of thewrap.life among other retailers within its primary country and worldwide.

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