theouai.com
Take your hair, body & lifestyle routines to the next level with OUAI's award-winning products and signature scents created by celebrity stylist Jen Atkin.
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theouai.com Annual Revenue and Growth
theouai.com's annual sales on its online store amounted to $31.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
theouai.com's monthly revenueOVER TIME
Over the past three months, theouai.com revenue has experienced decline of 47%, compared to the preceding three months.
theouai.com competitors
In March 2026, theouai.com reported a revenue of $1,792,071 with 10,936 transactions and 337,450 sessions, resulting in an average order value (AOV) of $150-175 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, niche-beauty.com generated the highest revenue at $2,552,352 with 24,489 transactions and 746,721 sessions, but had a lower AOV of $100-125. bigelowchemists.com had a similar revenue to theouai.com at $1,358,609, but a higher conversion rate of 4.50-5.00%. livingproof.com had a lower revenue of $463,314, with 8,010 transactions and 362,879 sessions, and a lower AOV of $50-75. philipkingsley.com and better-notyounger.com had significantly lower revenues, transactions, and sessions compared to theouai.com, indicating a potential opportunity for growth in those areas.
Revenue share by device at theouai.com
In March large majority of sales on theouai.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theouai.com channels
Identify top traffic channels that drive growth for theouai.comand discover how performance of traffic channels has changed over time.
theouai.com Google Ads spend
Evaluate theouai.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
theouai.com devices
Review theouai.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
