theouai.com
Take your hair, body & lifestyle routines to the next level with OUAI's award-winning products and signature scents created by celebrity stylist Jen Atkin.
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theouai.com Annual Revenue and Growth
theouai.com's annual sales on its online store amounted to $31.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
theouai.com's monthly revenueOVER TIME
Over the past three months, theouai.com revenue has experienced decline of 48%, compared to the preceding three months.
theouai.com competitors
In April 2026, theouai.com generated $1,640,319 in revenue from 9,010 transactions across 336,117 sessions, with an average order value (AOV) ranging between $175 and $200 and a conversion rate of 2.50-3.00%. In comparison, niche-beauty.com outperformed significantly with $2,307,748 in revenue and 23,154 transactions, while achieving a higher conversion rate of 3.00-3.50%. bigelowchemists.com also showed competitive performance, earning $875,088 from 5,223 transactions and a notable conversion rate of 4.00-4.50%. livingproof.com had lower revenue at $355,908 but maintained a respectable conversion rate of 2.00-2.50%. Meanwhile, philipkingsley.com and better-notyounger.com struggled, with revenues of $36,647 and $27,009, respectively, and significantly lower conversion rates, emphasizing theouai.com’s solid market position despite facing stiff competition.
Revenue share by device at theouai.com
In April large majority of sales on theouai.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theouai.com channels
Identify top traffic channels that drive growth for theouai.comand discover how performance of traffic channels has changed over time.
theouai.com Google Ads spend
Evaluate theouai.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
theouai.com devices
Review theouai.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
