theouai.com
Take your hair, body & lifestyle routines to the next level with OUAI's award-winning products and signature scents created by celebrity stylist Jen Atkin.
GRIPS CUSTOMERS & RESEARCH PARTNERS
theouai.com Annual Revenue and Growth
theouai.com's annual sales on its online store amounted to $31.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to remain broadly in line with last year.
theouai.com's monthly revenueOVER TIME
Over the past three months, theouai.com revenue has experienced growth of 46%, compared to the preceding three months.
theouai.com competitors
theouai.com trails spacenk.com significantly in revenue, earning $3 million compared to spacenk.com’s impressive $7.1 million. In August 2026, theouai.com had 12,800 transactions and 386,000 sessions, while spacenk.com achieved 94,400 transactions and 3.8 million sessions, showcasing spacenk.com’s market dominance. theouai.com boasts an average order value (AOV) of $225-250, significantly higher than spacenk.com’s $75-100, yet it still contends with a conversion rate of 3.00-3.50%, similar to livingproof.com at 3.00-3.50% and slightly lower than bigelowchemists.com at 3.50-4.00%. In contrast, niche-beauty.com shows a robust conversion rate of 6.00-6.50%, reflecting its strong sales efficiency. Despite its lower performance across various metrics, theouai.com maintains a competitive position among its peers, ranking third in revenue, transactions, and sessions. Overall, while theouai.com holds a high AOV, it must enhance its sales volume to compete more effectively in the beauty market.
Revenue share by device at theouai.com
In August large majority of sales on theouai.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries theouai.com operates in
theouai.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
theouai.com channels
Identify top traffic channels that drive growth for theouai.comand discover how performance of traffic channels has changed over time.
theouai.com Google Ads spend
Evaluate theouai.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
theouai.com devices
Review theouai.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
