theouai.com
Take your hair, body & lifestyle routines to the next level with OUAI's award-winning products and signature scents created by celebrity stylist Jen Atkin.
GRIPS CUSTOMERS & RESEARCH PARTNERS
theouai.com's revenueOVER TIME
Over the past three months, theouai.com revenue has experienced growth of 13%, compared to the preceding three months.
Top products on theouai.comby revenue
theouai.com competitors
In July 2025, theouai.com generated a revenue of $2,519,714 from 10,331 transactions with 404,580 sessions, boasting an average order value (AOV) between $225 and $250 and a conversion rate of 2.50% to 3.00%. In comparison, niche-beauty.com outperformed theouai.com with a revenue of $2,594,415 from 24,162 transactions and 401,937 sessions, showcasing a higher conversion rate of 6.00% to 6.50% despite a lower AOV of $100 to $125. On the other hand, bigelowchemists.com achieved a revenue of $532,396 from 2,826 transactions and 79,903 sessions, with a competitive AOV of $175 to $200 and a conversion rate of 3.50% to 4.00%. livingproof.com, philipkingsley.com, and better-notyounger.com also performed decently in terms of revenue, transactions, sessions, AOV, and conversion rates when compared to theouai.com and its competitors in the beauty and hair care industry.
Revenue share by device at theouai.com
In July large majority of sales on theouai.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
theouai.com channels
Identify top traffic channels that drive growth for theouai.comand discover how performance of traffic channels has changed over time.
theouai.com Google Ads spend
Evaluate theouai.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
theouai.com devices
Review theouai.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
