themacallan.com
Themacallan.com is a reputable online platform that displays a range of luxury spirits. Offering an extensive selection of premium whisky, the website showcases various expressions produced by The Macallan distillery. It provides customers with detailed information about the distillerys history, production processes, and tasting notes of their world-renowned whisky products.
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themacallan.com's revenueOVER TIME
Over the past three months, themacallan.com revenue has experienced decline of 0.44%, compared to the preceding three months.
themacallan.com competitors
In June 2025, themacallan.com generated a revenue of $1,356,423 with 4,556 transactions and 465,251 sessions. The average order value (AOV) ranged between $275-$300, and the conversion rate was between 0.50-1.00%. Comparing these metrics to its competitors, themacallan.com falls behind in terms of revenue when compared to thewhiskyexchange.com, which earned $2,234,334 with 19,397 transactions and 872,509 sessions. However, themacallan.com outperformed whiskyshop.com in terms of AOV ($175-$200) and conversion rate (0.50-1.00%). glendaleliquor.com had a slightly higher AOV range of $250-$275 and a comparable conversion rate of 1.00-1.50%. whiskyshopusa.com had a higher revenue of $210,928 but a similar conversion rate and AOV range to themacallan.com. Overall, while themacallan.com may not have the highest revenue, it demonstrates strength in AOV and conversion rate compared to its competitors.
Revenue share by device at themacallan.com
In June large majority of sales on themacallan.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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themacallan.com channels
Identify top traffic channels that drive growth for themacallan.comand discover how performance of traffic channels has changed over time.
themacallan.com Google Ads spend
Evaluate themacallan.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
themacallan.com devices
Review themacallan.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
