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Jul 2025
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Home/Insights/Retailers/musthavemalts.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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149.7K
Revenue
16.5K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
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Musthavemalts.com is a website that provides a wide range of malts for sale. They offer a diverse selection of premium whisky options from various brands and regions. The website aims to satisfy whiskey enthusiasts by offering a convenient platform to purchase these sought-after malts.

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musthavemalts.com's revenueOVER TIME
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Over the past three months, musthavemalts.com revenue has experienced decline of 60%, compared to the preceding three months.

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musthavemalts.com revenue decline for last six months
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OVERVIEW
For the month of July 2025, musthavemalts.com in the FOOD AND DRINK industry had a revenue of $149,705 (median: $42,449) and a conversion rate of 2.00-2.50% (high: 4.82%, low: 1.33%). The average order value (AOV) was $400-425 (high: $275, low: $58) with 16,497 sessions (median: 11,400). The top performer in the category was totalwine.com with a revenue of $72,481,283 and 8,074,123 sessions.
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musthavemalts.com competitors

In July 2025, musthavemalts.com, with a revenue of $149,705 from 356 transactions and 16,497 sessions, has an average order value (AOV) of $400-425 and a conversion rate of 2.00-2.50%. Compared to its competitors, musthavemalts.com falls behind in revenue when compared to flaskfinewines.com with $251,610, themacallan.com with $1,773,697, and thewhiskybarrel.com with $48,217. In terms of transactions and sessions, musthavemalts.com also lags behind all three competitors. However, musthavemalts.com does have a higher AOV compared to flaskfinewines.com and thewhiskybarrel.com, although it is lower than themacallan.com. Additionally, musthavemalts.com has a higher conversion rate than flaskfinewines.com and themacallan.com, but lower than thewhiskybarrel.com. Overall, musthavemalts.com is competitive in terms of AOV and conversion rate but has room for improvement in revenue, transactions, and sessions.

flaskfinewines.com screenshot
#1 flaskfinewines.com
251.6K
Revenue
46K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
themacallan.com screenshot
#2 themacallan.com
1.8M
Revenue
390.8K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
thewhiskybarrel.com screenshot
#3 thewhiskybarrel.com
48.2K
Revenue
38K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
musthavemalts.com vs top market performers
musthavemalts.com
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conversion rate vs average order value for musthavemalts.com and its competitors
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Revenue share by device at musthavemalts.com

In July large majority of sales on musthavemalts.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on musthavemalts.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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musthavemalts.com channels

Identify top traffic channels that drive growth for musthavemalts.comand discover how performance of traffic channels has changed over time.

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musthavemalts.com Google Ads spend

Evaluate musthavemalts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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musthavemalts.com devices

Review musthavemalts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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musthavemalts.com top markets

Explore musthavemalts.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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musthavemalts.com country & global rank

Assess the ranking of musthavemalts.com among other retailers within its primary country and worldwide.

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