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Dec 2025
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Home/Insights/Retailers/thehorse.com.au
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for thehorse.com.authehorse.com.au

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105.6K
Revenue
Dec 25
123.2K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: AUSTRALIA
  • Website category: LUXURY

Thehorse.com.au is a website that offers comprehensive information and resources related to horses. It provides informative content on various aspects of horse care, health, training, and news within the equestrian world. The website covers diverse topics, from horse behavior and riding techniques to horse breeds and equine veterinary care.

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thehorse.com.au Annual Revenue and Growth

thehorse.com.au's annual sales on its online store amounted to $2.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thehorse.com.au revenue by year

thehorse.com.au's monthly revenueOVER TIME
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Over the past three months, thehorse.com.au revenue has experienced decline of 0.56%, compared to the preceding three months.

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thehorse.com.au revenue decline for last six months
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Top products on thehorse.com.auby revenue

#1 Clementine Bag: Coffee
$157.6
Price
$146.1K
Revenue
#2 Mini Clementine Bag: Charcoal Pebbled Leather with Gold
$134.4
Price
$69.8K
Revenue
#3 Clementine Bag: Taupe
$156
Price
$45.8K
Revenue
#4 Clementine Bag: Black Pebbled Leather with Gold
$157.5
Price
Revenue
#5 Clementine Bag: Olive Pebbled Leather
$155.2
Price
Revenue
#6 Clementine Bag: Tan Pebbled Leather
$158.1
Price
Revenue
#7 Clementine Bag: Black
$1.6K
Price
Revenue
#8 Alexie Tote: Coffee Pebbled Leather
$162
Price
Revenue
#9 Friday Bag: Black with Gold
$501.1
Price
Revenue
#10 Alexie Tote: Black
$163
Price
Revenue
#1 Clementine Bag: Coffee
$157.6
Price
$146.1K
Revenue
#2 Mini Clementine Bag: Charcoal Pebbled Leather with Gold
$134.4
Price
$69.8K
Revenue
#3 Clementine Bag: Taupe
$156
Price
$45.8K
Revenue
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OVERVIEW
In December 2025, thehorse.com.au generated online sales of $105,609, surpassing the LUXURY median of $96,622, with a conversion rate of 1.00-1.50%, below the industry high of 2.83%. Their average order value (AOV) ranged from $50-75, significantly lower than the high of $973 in the category, and the site attracted 123,226 sessions, compared to the median of 30,565 and far below the leading store's 31,483,239 sessions. While performing above average in revenue, thehorse.com.au still has room for improvement in conversion rates and AOV to compete effectively in its market.
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thehorse.com.au competitors

In December 2025, thehorse.com.au reported a revenue of $105,609 with 1,783 transactions and 123,226 sessions. Their average order value (AOV) falls between $50-75, and their conversion rate is 1.00-1.50%. Comparing this data to its competitors, thehorse.com.au lags behind in revenue compared to fossil.com with $4,332,780, timex.com with $3,792,681, and furla.com with $7,510,753. However, thehorse.com.au outperforms nixon.com and rosefieldwatches.com in terms of revenue. The AOV of thehorse.com.au falls in the mid-range compared to its competitors, with some like rosefieldwatches.com having a lower AOV and others like furla.com having a higher AOV. Overall, thehorse.com.au falls within the competitive range in terms of conversion rate, showcasing consistency in customer engagement.

fossil.com screenshot
#1 fossil.com
4.3M
Revenue
4M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
nixon.com screenshot
#2 nixon.com
1.1M
Revenue
493.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
rosefieldwatches.com screenshot
#3 rosefieldwatches.com
541.3K
Revenue
304.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
timex.com screenshot
#4 timex.com
3.8M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
furla.com screenshot
#5 furla.com
7.5M
Revenue
861.1K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
thehorse.com.au vs top market performers
thehorse.com.au
top retailers
conversion rate vs average order value for thehorse.com.au and its competitors
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Revenue share by device at thehorse.com.au

In December large majority of sales on thehorse.com.au, 96% was finalized on desktop devices, with 4.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on thehorse.com.au, 96% was finalized on desktop devices, with 4.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehorse.com.au channels

Identify top traffic channels that drive growth for thehorse.com.auand discover how performance of traffic channels has changed over time.

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thehorse.com.au Google Ads spend

Evaluate thehorse.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehorse.com.au devices

Review thehorse.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehorse.com.au top markets

Explore thehorse.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehorse.com.au country & global rank

Assess the ranking of thehorse.com.au among other retailers within its primary country and worldwide.

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