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Sep 2025
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Home/Insights/Retailers/theartofshaving.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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181K
Revenue
Sep 25
41.9K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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The website theartofshaving.com features a broad range of male grooming products and accessories. Its offerings include shaving tools like razors and brushes, pre/post-shave products, skincare items, and fragrances. Additionally, it provides educational resources on grooming techniques and tips. The website ensures a shopping experience catered towards male grooming needs.

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theartofshaving.com Annual Revenue and Growth

theartofshaving.com's annual sales on its online store amounted to $8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
theartofshaving.com revenue by year

theartofshaving.com's monthly revenueOVER TIME
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Over the past three months, theartofshaving.com revenue has experienced decline of 57%, compared to the preceding three months.

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theartofshaving.com revenue decline for last six months
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OVERVIEW
In September 2025, theartofshaving.com achieved online sales of $180,994, significantly outperforming the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 3.50-4.00%, just below the high benchmark of 4.54%. Its average order value (AOV) ranged from $100-125, while the category's high AOV is $203. The site recorded 41,892 sessions, surpassing the median of 18,928 but trailing far behind leading competitor sephora.com, which boasts 45,764,193 sessions. Overall, theartofshaving.com shows strong performance metrics within its niche, particularly in revenue and conversion rates, yet still has room for growth in traffic and AOV.
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theartofshaving.com competitors

In September 2025, theartofshaving.com generated a revenue of $180,994 from 1,646 transactions and 41,892 sessions, with an average order value (AOV) ranging between $100-125 and a conversion rate of 3.50-4.00%. Compared to its competitors, theartofshaving.com outperformed westcoastshaving.com in revenue but had fewer transactions and sessions. classicshaving.com had a higher AOV but a lower conversion rate, resulting in lower revenue overall. shavenation.com had a similar AOV and conversion rate but lower revenue due to fewer transactions and sessions. gillette.com dominated in revenue, transactions, and sessions, but had a lower AOV and conversion rate. razoremporium.com had similar metrics to theartofshaving.com in terms of AOV, conversion rate, and revenue, but with fewer transactions and sessions. Overall, theartofshaving.com demonstrated strong performance in revenue and conversion rate among its competitors in the shaving industry.

westcoastshaving.com screenshot
#1 westcoastshaving.com
118.3K
Revenue
47.5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
classicshaving.com screenshot
#2 classicshaving.com
69.2K
Revenue
24.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
shavenation.com screenshot
#3 shavenation.com
70.4K
Revenue
51.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
gillette.com screenshot
#4 gillette.com
609.6K
Revenue
692.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
razoremporium.com screenshot
#5 razoremporium.com
54.9K
Revenue
64.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
theartofshaving.com vs top market performers
theartofshaving.com
top retailers
conversion rate vs average order value for theartofshaving.com and its competitors
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Revenue share by device at theartofshaving.com

In September large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theartofshaving.com channels

Identify top traffic channels that drive growth for theartofshaving.comand discover how performance of traffic channels has changed over time.

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theartofshaving.com Google Ads spend

Evaluate theartofshaving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theartofshaving.com devices

Review theartofshaving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theartofshaving.com top markets

Explore theartofshaving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theartofshaving.com country & global rank

Assess the ranking of theartofshaving.com among other retailers within its primary country and worldwide.

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