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Dec 2025
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Home/Insights/Retailers/theartofshaving.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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515.2K
Revenue
Dec 25
64.1K
Sessions
Dec 25
7.5-8.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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The website theartofshaving.com features a broad range of male grooming products and accessories. Its offerings include shaving tools like razors and brushes, pre/post-shave products, skincare items, and fragrances. Additionally, it provides educational resources on grooming techniques and tips. The website ensures a shopping experience catered towards male grooming needs.

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theartofshaving.com Annual Revenue and Growth

theartofshaving.com's annual sales on its online store amounted to $8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
theartofshaving.com revenue by year

theartofshaving.com's monthly revenueOVER TIME
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Over the past three months, theartofshaving.com revenue has experienced growth of 163%, compared to the preceding three months.

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theartofshaving.com revenue growth for last six months
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OVERVIEW
In December 2025, theartofshaving.com generated impressive online revenue of $515,171, significantly exceeding the BEAUTY AND COSMETICS median of $53,444, while achieving a robust conversion rate of 7.50-8.00%, well above the industry's high benchmark of 4.87%. The site's average order value (AOV) ranged from $100 to $125, compared to a high AOV of $191 in the sector. With 64,132 sessions, theartofshaving.com remains competitive, although below top competitor Sephora's staggering 76,213,109 sessions, highlighting a solid performance within its niche.
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theartofshaving.com competitors

In December 2025, theartofshaving.com outperformed its competitors in terms of revenue, generating $515,171. westcoastshaving.com followed with $147,698, while classicshaving.com, shavenation.com, and razoremporium.com reported revenues of $49,996, $126,396, and $88,615, respectively. In the number of transactions, theartofshaving.com had 5,121, ahead of its closest competitor, gillette.com, with 7,539 transactions. The site also had a higher conversion rate of 7.50-8.00%, compared to its competitors with rates ranging from 0.50-3.50%. Despite having slightly fewer sessions than gillette.com, theartofshaving.com managed to maintain a competitive average order value (AOV) of $100-125. Overall, theartofshaving.com demonstrated strong performance in revenue, transactions, conversion rate, and AOV compared to its competitors in the shaving industry.

westcoastshaving.com screenshot
#1 westcoastshaving.com
147.7K
Revenue
62.5K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
classicshaving.com screenshot
#2 classicshaving.com
50K
Revenue
15.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
shavenation.com screenshot
#3 shavenation.com
126.4K
Revenue
84.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
gillette.com screenshot
#4 gillette.com
660.3K
Revenue
798.6K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
razoremporium.com screenshot
#5 razoremporium.com
88.6K
Revenue
97.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
theartofshaving.com vs top market performers
theartofshaving.com
top retailers
conversion rate vs average order value for theartofshaving.com and its competitors
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Revenue share by device at theartofshaving.com

In December large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theartofshaving.com channels

Identify top traffic channels that drive growth for theartofshaving.comand discover how performance of traffic channels has changed over time.

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theartofshaving.com Google Ads spend

Evaluate theartofshaving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theartofshaving.com devices

Review theartofshaving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theartofshaving.com top markets

Explore theartofshaving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theartofshaving.com country & global rank

Assess the ranking of theartofshaving.com among other retailers within its primary country and worldwide.

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