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Home/Insights/Retailers/theartofshaving.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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481K
Revenue
Nov 25
64.3K
Sessions
Nov 25
7.0-7.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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The website theartofshaving.com features a broad range of male grooming products and accessories. Its offerings include shaving tools like razors and brushes, pre/post-shave products, skincare items, and fragrances. Additionally, it provides educational resources on grooming techniques and tips. The website ensures a shopping experience catered towards male grooming needs.

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theartofshaving.com Annual Revenue and Growth

theartofshaving.com's annual sales on its online store amounted to $8M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
theartofshaving.com revenue by year

theartofshaving.com's monthly revenueOVER TIME
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Over the past three months, theartofshaving.com revenue has experienced growth of 39%, compared to the preceding three months.

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theartofshaving.com revenue growth for last six months
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OVERVIEW
In November 2025, theartofshaving.com generated impressive online sales of $481,007, significantly surpassing the BEAUTY AND COSMETICS median of $52,547, and demonstrating a strong conversion rate between 7.00-7.50%, well above the industry average of 5.32%. With an average order value (AOV) of $100-125, it is competitive against the higher AOV of $204 in the sector. The site attracted 64,279 sessions, substantially exceeding the median of 19,748, indicating robust traffic, though still trailing behind sephora.com's leading 76,114,809 sessions and ulta.com's dominance in revenue.
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theartofshaving.com competitors

In November 2025, theartofshaving.com had a revenue of $481,007 with 4,712 transactions and 64,279 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 7.00-7.50%. When compared to its competitors, westcoastshaving.com had a lower revenue of $211,777 with 2,769 transactions and 67,433 sessions, along with a lower AOV of $75-100 and a conversion rate of 4.00-4.50%. On the other hand, classicshaving.com had even lower revenue at $39,674 with 279 transactions and 12,078 sessions, but a higher AOV of $125-150 and a conversion rate of 2.00-2.50%. Despite having a similar revenue to theartofshaving.com, shavenation.com had lower transactions and sessions, with a comparable AOV and a much lower conversion rate. Meanwhile, gillette.com had the highest revenue at $714,357 with 8,599 transactions and 811,579 sessions, but a lower AOV and conversion rate.razoremporium.com fell in the middle with a revenue of $81,220, 977 transactions, 81,557 sessions, and similar AOV and conversion rate to the other competitors.

westcoastshaving.com screenshot
#1 westcoastshaving.com
211.8K
Revenue
67.4K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
classicshaving.com screenshot
#2 classicshaving.com
39.7K
Revenue
12.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
shavenation.com screenshot
#3 shavenation.com
103.9K
Revenue
70.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
gillette.com screenshot
#4 gillette.com
714.4K
Revenue
811.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
razoremporium.com screenshot
#5 razoremporium.com
81.2K
Revenue
81.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
theartofshaving.com vs top market performers
theartofshaving.com
top retailers
conversion rate vs average order value for theartofshaving.com and its competitors
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Revenue share by device at theartofshaving.com

In November large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on theartofshaving.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theartofshaving.com channels

Identify top traffic channels that drive growth for theartofshaving.comand discover how performance of traffic channels has changed over time.

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theartofshaving.com Google Ads spend

Evaluate theartofshaving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theartofshaving.com devices

Review theartofshaving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theartofshaving.com top markets

Explore theartofshaving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theartofshaving.com country & global rank

Assess the ranking of theartofshaving.com among other retailers within its primary country and worldwide.

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