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Nov 2025
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Home/Insights/Retailers/tartanista.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.7K
Revenue
Nov 25
1.6K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Tartanista.co.uk is an online platform offering various products to customers. It specializes in selling high-quality Scottish products related to kilts, accessories, jackets, and other traditional clothing items. Additionally, the website features a range of sporran bags, footwear, hats, and costume accessories inspired by Scottish heritage, catering to a wide range of customers.

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tartanista.co.uk Annual Revenue and Growth

tartanista.co.uk's annual sales on its online store amounted to $394.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$394.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tartanista.co.uk revenue by year

tartanista.co.uk's monthly revenueOVER TIME
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Over the past three months, tartanista.co.uk revenue has experienced decline of 72%, compared to the preceding three months.

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tartanista.co.uk revenue decline for last six months
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OVERVIEW
In November 2025, tartanista.co.uk generated $4,716 in online sales, significantly lower than the median revenue of $93,064 in the FASHION AND APPAREL industry; its conversion rate ranged from 2.50-3.00%, below the industry high of 3.37%, while the average order value (AOV) was between $100-125, compared to a high of $375; with 1,573 sessions, it fell short of the median of 36,492, indicating potential for growth in engagement and sales amidst competition from giants like shein.com, which dominated the market with $916,157,774 in revenue and staggering session counts.
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tartanista.co.uk competitors

In November 2025, tartanista.co.uk reported a revenue of $4,716 from 44 transactions and 1,573 sessions, with an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. In comparison, lochcarron.co.uk outperformed Tartanista with a revenue of $125,509 from 3,014 transactions and 92,118 sessions, with an AOV of $25-$50 and a conversion rate of 3.00-3.50%. scotlandshop.com had the highest revenue among the competitors at $401,223 from 1,822 transactions and 235,795 sessions, with an AOV of $200-$225 and a lower conversion rate of 0.50-1.00%. usakilts.com and scottishlion.com also had higher revenues compared to Tartanista, indicating that Tartanista may need to work on increasing transactions and sessions to remain competitive in the market.

lochcarron.co.uk screenshot
#1 lochcarron.co.uk
125.5K
Revenue
92.1K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
scotlandshop.com screenshot
#2 scotlandshop.com
401.2K
Revenue
235.8K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
usakilts.com screenshot
#3 usakilts.com
177.3K
Revenue
58.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
scottishlion.com screenshot
#4 scottishlion.com
27.8K
Revenue
16.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tartanista.co.uk vs top market performers
tartanista.co.uk
top retailers
conversion rate vs average order value for tartanista.co.uk and its competitors
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Revenue share by device at tartanista.co.uk

In November large majority of sales on tartanista.co.uk, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In November large majority of sales on tartanista.co.uk, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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tartanista.co.uk channels

Identify top traffic channels that drive growth for tartanista.co.ukand discover how performance of traffic channels has changed over time.

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tartanista.co.uk Google Ads spend

Evaluate tartanista.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tartanista.co.uk devices

Review tartanista.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tartanista.co.uk top markets

Explore tartanista.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tartanista.co.uk country & global rank

Assess the ranking of tartanista.co.uk among other retailers within its primary country and worldwide.

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