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Jan 2026
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Home/Insights/Retailers/swissknifeshop.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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189.1K
Revenue
Jan 26
158K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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SwissKnifeShop.com is an e-commerce platform offering a wide array of Swiss Army knives and multi-tools. The website provides a convenient and reliable source to purchase renowned Swiss brands like Victorinox and Wenger. Customers can explore various models and accessories, facilitating their search for functional and durable cutting tools.

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swissknifeshop.com Annual Revenue and Growth

swissknifeshop.com's annual sales on its online store amounted to $2.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.1M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
swissknifeshop.com revenue by year

swissknifeshop.com's monthly revenueOVER TIME
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Over the past three months, swissknifeshop.com revenue has experienced growth of 66%, compared to the preceding three months.

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swissknifeshop.com revenue growth for last six months
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OVERVIEW
In January 2026, swissknifeshop.com generated $189,102 in online sales, significantly surpassing the SPORTS industry median of $84,141, yet falling short of the leading competitor, garmin.com, with $201,780,487. The site’s conversion rate ranged between 1.50-2.00%, below the high benchmark of 3.0% but above the low of 0.68%. The average order value (AOV) was between $75-100, positioned just above the low end of $78 and far below the high AOV of $556. The site attracted 157,978 sessions, well above the industry median of 31,579, but dwarfed by the leader, dickssportinggoods.com, at 40,123,045 sessions.
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swissknifeshop.com competitors

When comparing swissknifeshop.com to its competitors in January 2026, we see that swissknifeshop.com has a revenue of $189,102 with 2,514 transactions and 157,978 sessions. Their average order value (AOV) falls between $75-100, and their conversion rate is between 1.50-2.00%. In contrast, DLT Trading has a revenue of $730,324 with 3,556 transactions and 481,882 sessions, and an AOV of $200-225 with a conversion rate of 0.50-1.00%. Cutlery and More leads the pack with a revenue of $1,697,966, 4,575 transactions, and 472,214 sessions, boasting an AOV of $350-375 and a conversion rate of 0.50-1.00%. Cutlery Shoppe trails with $183,449 revenue, 1,127 transactions, 49,065 sessions, an AOV of $150-175, and a high conversion rate of 2.00-2.50%. Wusthof falls in between with $744,815 revenue, 3,649 transactions, 264,358 sessions, AOV $200-225, and a conversion rate of 1.00-1.50%.

dlttrading.com screenshot
#1 dlttrading.com
730.3K
Revenue
481.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
cutleryandmore.com screenshot
#2 cutleryandmore.com
1.7M
Revenue
472.2K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
cutleryshoppe.com screenshot
#3 cutleryshoppe.com
183.4K
Revenue
49.1K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
wusthof.com screenshot
#4 wusthof.com
744.8K
Revenue
264.4K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
knivesandtools.com screenshot
#5 knivesandtools.com
415.2K
Revenue
357K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
swissknifeshop.com vs top market performers
swissknifeshop.com
top retailers
conversion rate vs average order value for swissknifeshop.com and its competitors
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Revenue share by device at swissknifeshop.com

In January large majority of sales on swissknifeshop.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In January large majority of sales on swissknifeshop.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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swissknifeshop.com channels

Identify top traffic channels that drive growth for swissknifeshop.comand discover how performance of traffic channels has changed over time.

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swissknifeshop.com Google Ads spend

Evaluate swissknifeshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swissknifeshop.com devices

Review swissknifeshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swissknifeshop.com top markets

Explore swissknifeshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swissknifeshop.com country & global rank

Assess the ranking of swissknifeshop.com among other retailers within its primary country and worldwide.

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