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Dec 2025
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Home/Insights/Retailers/agrussell.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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198.6K
Revenue
Dec 25
68.2K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Agrussell.com is a website that offers a wide range of product selections. Their inventory includes various types of knives, cutlery, accessories, outdoor equipment, specialty tools, and even some collectibles. The site showcases a variety of brands, catering to the needs of individuals interested in quality utility products.

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agrussell.com Annual Revenue and Growth

agrussell.com's annual sales on its online store amounted to $3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
agrussell.com revenue by year

agrussell.com's monthly revenueOVER TIME
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Over the past three months, agrussell.com revenue has experienced decline of 9.1%, compared to the preceding three months.

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agrussell.com revenue decline for last six months
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OVERVIEW
In December 2025, agrussell.com generated $198,604 in online sales, surpassing the SPORTS median of $110,843, with a conversion rate between 1.50-2.00%, close to the high benchmark of 2.62%. The site's average order value (AOV) ranged from $150 to $175, below the high AOV of $632 in the industry, while it attracted 68,180 sessions, exceeding the median of 41,382 but far behind the leader, gunbroker.com, which recorded 14,932,027 sessions. Overall, agrussell.com performed well in revenue and sessions relative to its sector, indicating a solid position in the competitive landscape.
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agrussell.com competitors

In December 2025, agrussell.com reported a revenue of $198,604 from 1,167 transactions and 68,180 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.50% to 2.00%. Comparing these metrics to its competitors, agrussell.com falls behind in revenue when compared to knifecenter.com and smkw.com, which generated $1,688,200 and $1,604,764 respectively. However, agrussell.com outperforms spyderco.com, knife-depot.com, and knifeart.com in terms of conversion rate, indicating a higher efficiency in converting sessions into transactions. While agrussell.com's AOV falls in the middle range among its competitors, it still manages to maintain a respectable position within the industry.

spyderco.com screenshot
#1 spyderco.com
610.6K
Revenue
305.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
knife-depot.com screenshot
#2 knife-depot.com
151.6K
Revenue
70.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
knifecenter.com screenshot
#3 knifecenter.com
1.7M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
knifeart.com screenshot
#4 knifeart.com
101.3K
Revenue
29.3K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
smkw.com screenshot
#5 smkw.com
1.6M
Revenue
583.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
agrussell.com vs top market performers
agrussell.com
top retailers
conversion rate vs average order value for agrussell.com and its competitors
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Revenue share by device at agrussell.com

In December large majority of sales on agrussell.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In December large majority of sales on agrussell.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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agrussell.com channels

Identify top traffic channels that drive growth for agrussell.comand discover how performance of traffic channels has changed over time.

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agrussell.com Google Ads spend

Evaluate agrussell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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agrussell.com devices

Review agrussell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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agrussell.com top markets

Explore agrussell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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agrussell.com country & global rank

Assess the ranking of agrussell.com among other retailers within its primary country and worldwide.

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