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Jul 2026
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Home/Insights/Retailers/soylent.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for soylent.comsoylent.com

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307.1K
Revenue
Jul 26
121.8K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Soylent.com is a website offering nutritionally complete meal replacement products. Considering individual dietary needs, Soylent offers a range of food substitutes available in various forms such as drinks, powders, and bars. Customers can find detailed product information, ingredients, and nutritional profiles on the website.

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soylent.com Annual Revenue and Growth

soylent.com's annual sales on its online store amounted to $4.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
soylent.com revenue by year

soylent.com's monthly revenueOVER TIME
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Over the past three months, soylent.com revenue has experienced growth of 17%, compared to the preceding three months.

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soylent.com revenue growth for last six months
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OVERVIEW
soylent.com operates within the games category, where it generates significant revenue. In July 2026, soylent.com achieved online sales of $307,000, notably higher than a typical games store's revenue of around $57,700. The site recorded approximately 122,000 sessions, well above the 21,400 sessions typical for games stores. Its conversion rate ranged from 2.50-3.00%, comfortably within the typical games store range of 0.52% to 3.85%. Additionally, soylent.com’s average order value (AOV) of $75-100 falls within the typical range of $76 to $424 for the games category, indicating strong performance across various metrics in July 2026.
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soylent.com competitors

In July 2026, soylent.com outperforms its competitors with a commendable conversion rate of 2.50-3.00%. This places it on par with huel.com and significantly higher than vivolife.com's 0.50-1.00% and blenderbottle.com's 2.00-2.50%. However, in terms of revenue, soylent.com ranks 3rd among its peers with $307,000, trailing esn.com by $14.8 million. When considering transactions, soylent.com records 3,109, again ranking 3rd and falling short of esn.com by 165,000. The site also garners 122,000 sessions, ranking 4th, which is 5.1 million fewer than esn.com. While soylent.com demonstrates solid performance metrics, it clearly faces intense competition, particularly from esn.com, which leads across all major metrics.

vivolife.com screenshot
#1 vivolife.com
23.9K
Revenue
55.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
huel.com screenshot
#2 huel.com
6.9M
Revenue
3M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
esn.com screenshot
#3 esn.com
15.1M
Revenue
5.2M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
blenderbottle.com screenshot
#4 blenderbottle.com
259.5K
Revenue
143.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
amplemeal.com screenshot
#5 amplemeal.com
38.3K
Revenue
7K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
soylent.com vs top market performers
soylent.com
top retailers
conversion rate vs average order value for soylent.com and its competitors
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Revenue share by device at soylent.com

In July large majority of sales on soylent.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on soylent.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries soylent.com operates in

soylent.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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soylent.com channels

Identify top traffic channels that drive growth for soylent.comand discover how performance of traffic channels has changed over time.

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soylent.com Google Ads spend

Evaluate soylent.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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soylent.com devices

Review soylent.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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soylent.com top markets

Explore soylent.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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soylent.com country & global rank

Assess the ranking of soylent.com among other retailers within its primary country and worldwide.

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