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Sep 2024
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Home/Insights/Retailers/soft-armor.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for soft-armor.comsoft-armor.com

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7.5K
Revenue
2.6K
Sessions
2.5-3.0%
Conversion rate
$100-125
Average order value
Online only revenue for soft-armor.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Soft-armor.com is an online platform that offers a wide range of products aimed at personal protection. Their inventory includes various items such as body armor, protective clothing, and accessories. The website emphasizes their commitment to safety and provides detailed information about these protective products for potential customers to make informed decisions.

soft-armor.com’s revenueOVER TIME
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Over the past three months, soft-armor.com revenue has experienced growth of 61%, compared to the preceding three months.

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soft-armor.com revenue growth for last six months
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OVERVIEW
soft-armor.com's performance metrics for September 2024 include: revenue of $7,474 (median $126,938), conversion rate 2.50-3.00% (2.57% high, 0.55% low), AOV $100-125 ($678 high, $107 low), and sessions 2,637 (median 41,866). The largest online store in the SPORTS category is gunbroker.com with $288,971,233 revenue and 11,900,296 sessions.
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soft-armor.com competitors

In September 2024, soft-armor.com generated $7,474 in revenue from 71 transactions with 2,637 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. Compared to its competitors, Elite Survival (elitesurvival.com) outperformed soft-armor.com significantly with $156,741 in revenue, 673 transactions, and 18,427 sessions, boasting an AOV of $225-$250 and a conversion rate of 3.50-4.00%. Versacarry (versacarry.com) also surpassed soft-armor.com with $87,392 in revenue, 1,258 transactions, and 102,994 sessions, although their AOV was lower at $50-$75 and conversion rate at 1.00-1.50%. Lastly, Barsony Holsters (barsonyholsters.com) performed slightly better than soft-armor.com with $32,618 in revenue, 431 transactions, and 29,184 sessions, showcasing an AOV of $75-$100 and a conversion rate of 1.00-1.50%. Overall, soft-armor.com falls behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

#1 barsonyholsters.com
32.6K
Revenue
29.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#2 versacarry.com
87.4K
Revenue
103K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
#3 elitesurvival.com
156.7K
Revenue
18.4K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
soft-armor.com vs top market performers
soft-armor.com
top retailers
conversion rate vs average order value for soft-armor.com and its competitors
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soft-armor.com brandsby revenue

1
Logo for soft armorSoft Armor
Top retailers:amazon.com

soft-armor.com categoriesby revenue

1
Ammunition Cases & Holders
2
Gun Holsters
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brands overtime comparison

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soft-armor.com channels

Identify top traffic channels that drive growth for soft-armor.comand discover how performance of traffic channels has changed over time.

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soft-armor.com Google Ads spend

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soft-armor.com devices

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soft-armor.com top markets

Explore soft-armor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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soft-armor.com country & global rank

Assess the ranking of soft-armor.com among other retailers within its primary country and worldwide.

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