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Jul 2026
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Home/Insights/Retailers/shinola.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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6.7M
Revenue
Jul 26
602.1K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$600-700
AOV
Jul 26
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Shinola.com is an online retail platform that offers a range of products, including watches, leather goods, bicycles, and audio equipment. Their collection showcases artisanal craftsmanship and classic designs. Additionally, they provide informational content and offer opportunities to personalize their products.

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shinola.com Annual Revenue and Growth

shinola.com's annual sales on its online store amounted to $37.9M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$37.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
shinola.com revenue by year

shinola.com's monthly revenueOVER TIME
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Over the past three months, shinola.com revenue has experienced growth of 85%, compared to the preceding three months.

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shinola.com revenue growth for last six months
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OVERVIEW
shinola.com performs significantly better than the average store in the jewelry and luxury products category. For July 2026, shinola.com generated $6.7 million in online sales, while the average store in the jewelry and luxury products category makes around $91,100 monthly. Its conversion rate of 1.50-2.00% is also within the category's typical range of 0.37% to 2.75%. With an average order value of $625-650 and 602,000 sessions, shinola.com far exceeds the average store's session count of approximately 27,500.
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shinola.com competitors

In July 2026, shinola.com stands out with a remarkable revenue of $6.7 million, significantly outperforming its competitors. It leads in transactions, totaling 10,500, surpassing strapsco.com by 1,246. The site's sessions reach 602,000, which is 102,000 more than strapsco.com, enhancing its visibility. While shinola.com’s conversion rate falls between 1.50-2.00%, both pennyweightnapavalley.com and bartonwatchbands.com excel slightly with rates of 2.00-2.50%. In terms of Average Order Value (AOV), shinola.com's range of $625-650 is notably higher than all competitors, including strapsco.com, which has an AOV of $125-150. Overall, shinola.com demonstrates exceptional performance across multiple metrics, setting a high bar in the market.

pennyweightnapavalley.com screenshot
#1 pennyweightnapavalley.com
1.5K
Revenue
221.9
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
watches.com screenshot
#2 watches.com
332.8K
Revenue
205.3K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
strapsco.com screenshot
#3 strapsco.com
1.4M
Revenue
500K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
holbensfinewatchbands.com screenshot
#4 holbensfinewatchbands.com
29.3K
Revenue
95.8K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
bartonwatchbands.com screenshot
#5 bartonwatchbands.com
124.4K
Revenue
141.3K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
shinola.com vs top market performers
shinola.com
top retailers
conversion rate vs average order value for shinola.com and its competitors
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Revenue share by device at shinola.com

In July large majority of sales on shinola.com, 99% was finalized on desktop devices, with 0.73% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on shinola.com, 99% was finalized on desktop devices, with 0.73% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries shinola.com operates in

shinola.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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shinola.com channels

Identify top traffic channels that drive growth for shinola.comand discover how performance of traffic channels has changed over time.

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shinola.com Google Ads spend

Evaluate shinola.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shinola.com devices

Review shinola.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shinola.com top markets

Explore shinola.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shinola.com country & global rank

Assess the ranking of shinola.com among other retailers within its primary country and worldwide.

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