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Jun 2025
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TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

Favicon for sephora.essephora.es

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943.5K
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
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Sephora.es is an online platform offering a diverse range of cosmetic products for purchase. The website offers a wide selection of makeup, skincare, haircare, and fragrance brands catering to various preferences and budgets. It provides a hassle-free shopping experience and reliable delivery service to customers in Spain.

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sephora.es's revenueOVER TIME
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Over the past three months, sephora.es revenue has experienced decline of 24%, compared to the preceding three months.

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sephora.es revenue decline for last six months
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OVERVIEW
In June 2025, sephora.es, in the BEAUTY AND COSMETICS industry, generated $943,525 in online sales with a conversion rate of 0.50-1.00% and an AOV of $50-75. This places them below ulta.com, the top earner with $86,039,297 in revenue. sephora.com led in sessions with 36,910,068, while sephora.es had 1,534,317 sessions. The median revenue for the industry is $43,095, conversion rate is 1.06%, AOV is $209, and sessions are 19,241. sephora.es performs moderately well compared to industry averages, with room for growth in conversion rate and AOV.
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sephora.es competitors

In June 2025, sephora.es generated a revenue of €943,525 from 13,163 transactions with 1,534,317 sessions. Their average order value (AOV) ranged from €50 to €75, and their conversion rate was between 0.50% and 1.00%. When compared to its competitors, sephora.com led in revenue with €43,062,169, 521,731 transactions, and 36,910,068 sessions. Their AOV was higher, ranging from €75 to €100, with a conversion rate between 1.00% and 1.50%. linio.com.mx had a lower revenue of €70,902 but boasted a high AOV of €350 to €375 and a conversion rate of 2.00% to 2.50%. chanel.com followed with revenue of €7,769,454, dior.com with €38,481,627, each showcasing varying metrics in transactions, sessions, AOV, and conversion rates when compared to sephora.es.

sephora.com screenshot
#1 sephora.com
43.1M
Revenue
36.9M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
linio.com.mx screenshot
#2 linio.com.mx
70.9K
Revenue
8K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
dior.com screenshot
#3 dior.com
38.5M
Revenue
13.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
chanel.com screenshot
#4 chanel.com
7.8M
Revenue
8.2M
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
sephora.es vs top market performers
sephora.es
top retailers
conversion rate vs average order value for sephora.es and its competitors
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Revenue share by device at sephora.es

In June large majority of sales on sephora.es, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on sephora.es, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sephora.es channels

Identify top traffic channels that drive growth for sephora.esand discover how performance of traffic channels has changed over time.

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sephora.es Google Ads spend

Evaluate sephora.es's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sephora.es devices

Review sephora.es's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sephora.es top markets

Explore sephora.es's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sephora.es country & global rank

Assess the ranking of sephora.es among other retailers within its primary country and worldwide.

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