sephora.es
Sephora.es is an online platform offering a diverse range of cosmetic products for purchase. The website offers a wide selection of makeup, skincare, haircare, and fragrance brands catering to various preferences and budgets. It provides a hassle-free shopping experience and reliable delivery service to customers in Spain.
GRIPS CUSTOMERS & RESEARCH PARTNERS
sephora.es Annual Revenue and Growth
sephora.es's annual sales on its online store amounted to $22.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
sephora.es's monthly revenueOVER TIME
Over the past three months, sephora.es revenue has experienced growth of 114%, compared to the preceding three months.
sephora.es competitors
When comparing sephora.es to its competitors in November 2025, we see that sephora.es had a revenue of 3,005,550 with 41,292 transactions and 3,684,576 sessions. The average order value (AOV) ranged from 50-75, and the conversion rate was between 1.00-1.50. In contrast, sephora.com outperformed sephora.es with a revenue of 106,687,444, 1,379,342 transactions, and 76,114,809 sessions. The AOV was higher at 75-100, and the conversion rate was 1.50-2.00. linio.com.mx had a significantly lower revenue of 87,304 with 246 transactions and 10,670 sessions, but their AOV was much higher at 350-375, with a conversion rate of 2.00-2.50. dior.com and chanel.com also had higher revenues compared to sephora.es, with varying AOV and conversion rates. Overall, sephora.es may need to focus on increasing revenue, transactions, and sessions to compete effectively with its top competitors in the beauty industry.
Revenue share by device at sephora.es
In November large majority of sales on sephora.es, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
sephora.es channels
Identify top traffic channels that drive growth for sephora.esand discover how performance of traffic channels has changed over time.
sephora.es Google Ads spend
Evaluate sephora.es's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sephora.es devices
Review sephora.es's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
