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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for sephora.essephora.es

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1.6M
Revenue
Jun 26
2.5M
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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Sephora.es is an online platform offering a diverse range of cosmetic products for purchase. The website offers a wide selection of makeup, skincare, haircare, and fragrance brands catering to various preferences and budgets. It provides a hassle-free shopping experience and reliable delivery service to customers in Spain.

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sephora.es Annual Revenue and Growth

sephora.es's annual sales on its online store amounted to $18.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$18.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
sephora.es revenue by year

sephora.es's monthly revenueOVER TIME
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Over the past three months, sephora.es revenue has experienced decline of 1.5%, compared to the preceding three months.

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sephora.es revenue decline for last six months
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OVERVIEW
In June 2026, sephora.es generated $1,634,977 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $40,079, but still far from the industry leader, ulta.com, at $147,480,051. The site's conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 4.53% but above the low of 1.17%. Its average order value (AOV) was between $75 and $100, under the category's high of $208. Additionally, sephora.es attracted 2,491,559 sessions, well above the median of 16,700, but a fraction of the 57,073,774 sessions recorded by sephora.com.
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sephora.es competitors

In June 2026, sephora.es generated a revenue of $1,634,977 from 21,224 transactions and 2,491,559 sessions, translating to a conversion rate between 0.50-1.00%. In comparison, sephora.com far outperformed with a staggering $63,714,609 in revenue from 806,749 transactions over 57,073,774 sessions, achieving a higher conversion rate of 1.00-1.50%. dior.com followed with $33,119,091 in revenue and a conversion rate of 1.50-2.00%, highlighting its efficiency in converting visitors. chanel.com also showed strong performance, earning $14,361,625 from 85,262 transactions and matching sephora.es’s conversion rate at 0.50-1.00%. Meanwhile, linio.com.mx, although less comparable due to its higher AOV of $300-325, reported a modest revenue of $76,574 from 248 transactions, indicating a conversion rate of 2.50-3.00%. Overall, sephora.es trails significantly behind its major competitors.

sephora.com screenshot
#1 sephora.com
63.7M
Revenue
57.1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
linio.com.mx screenshot
#2 linio.com.mx
76.6K
Revenue
9.1K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
dior.com screenshot
#3 dior.com
33.1M
Revenue
13.9M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
chanel.com screenshot
#4 chanel.com
14.4M
Revenue
13M
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
sephora.es vs top market performers
sephora.es
top retailers
conversion rate vs average order value for sephora.es and its competitors
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Revenue share by device at sephora.es

In June large majority of sales on sephora.es, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on sephora.es, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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sephora.es channels

Identify top traffic channels that drive growth for sephora.esand discover how performance of traffic channels has changed over time.

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sephora.es Google Ads spend

Evaluate sephora.es's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sephora.es devices

Review sephora.es's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sephora.es top markets

Explore sephora.es's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sephora.es country & global rank

Assess the ranking of sephora.es among other retailers within its primary country and worldwide.

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