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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

russellstover.com

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309.9K

Revenue

69.8K

Sessions

4.5-5.0%

Conversion rate

$75-100

Average order value

Online only revenue for russellstover.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Shop Russell Stover online Traditional Boxes of Chocolate, Candy Gifting, Gift Baskets, Sugar Free Candies, Seasonal Chocolates and more!

russellstover.com’s revenueOVER TIME
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Over the past three months, russellstover.com revenue has experienced decline of 29%, compared to the preceding three months.

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russellstover.com revenue decline for last six months

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OVERVIEW

In September 2024, russellstover.com, a FOOD AND DRINK industry website, generated $309,854 in online sales revenue with a conversion rate of 4.50-5.00% and an AOV of $75-100. It had 69,816 sessions, with kroger.com leading with 42,085,541 sessions. The median revenue in the category is $51,064, while the highest AOV is $188 and the lowest is $53. The highest conversion rate is 5.61%, and the lowest is 1.67%.

russellstover.com competitors

russellstover.com lags behind its competitors in terms of revenue, with $309,854 compared to the top performer, See's, at $3,454,459. In terms of transactions, Russell Stover has 3,442, while ChocZero leads with 21,051. Sessions on Russell Stover total 69,816, far fewer than See's 652,359. The average order value (AOV) for Russell Stover falls within the mid-range at $75-100, while Godiva boasts the highest AOV of $125-150. Despite this, Russell Stover's conversion rate of 4.50-5.00% is on par with Lindt's and ahead of Ghirardelli's 1.00-1.50%. Overall, russellstover.com is performing respectably within the competitive landscape, but there is room for growth in terms of revenue and sessions to catch up to the industry leaders like See's and Godiva.

#1 godiva.com

2.4M

Revenue

257.1K

Sessions

7.0-7.5%

Conv. rate

$125-150

AOV

#2 ghirardelli.com

413.8K

Revenue

335.4K

Sessions

1.0-1.5%

Conv. rate

$100-125

AOV

#3 sees.com

3.5M

Revenue

652.4K

Sessions

5.0-5.5%

Conv. rate

$100-125

AOV

#4 choczero.com

1.3M

Revenue

316.4K

Sessions

6.5-7.0%

Conv. rate

$50-75

AOV

#5 lindtusa.com

878.2K

Revenue

288.3K

Sessions

3.0-3.5%

Conv. rate

$75-100

AOV

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russellstover.com vs top market performers

russellstover.com

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russellstover.com channels

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russellstover.com Google Ads spend

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russellstover.com devices

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russellstover.com top markets

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