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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for piper.depiper.de

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201.3K
Revenue
Jul 26
122K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: BOOKS AND LITERATURE

Bücher und Infos zu AutorInnen und Veranstaltungen unserer Verlage. PIPER. So vielseitig wie unsere Leser.

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piper.de Annual Revenue and Growth

piper.de's annual sales on its online store amounted to $3.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
piper.de revenue by year

piper.de's monthly revenueOVER TIME
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Over the past three months, piper.de revenue has experienced decline of 17%, compared to the preceding three months.

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piper.de revenue decline for last six months
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OVERVIEW
piper.de's conversion rate for July 2026 is 2.00-2.50%, which is within the typical books and literature retailer range of 1.39% to 4.9%. The average order value (AOV) stands at $75-100, also within the typical category range of $46 to $210. With revenue from online sales reaching $201,000, piper.de significantly exceeds the typical books and literature retailer's monthly revenue of around $120,000. Traffic is notable as well, with 122,000 sessions, well above the typical books and literature retailer's 39,600 sessions. Overall, piper.de demonstrates strong performance within its category for the month.
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piper.de competitors

In July 2026, thalia.de significantly outperformed its competitors, achieving a staggering revenue of $44.5 million from 562,000 transactions across 15 million sessions. In comparison, piper.de generated $201,000 from 2,646 transactions with 122,000 sessions, ranking 4 of 5 in revenue and trailing thalia.de by $44.3 million. Additionally, piper.de's conversion rate of 2.00-2.50% is lower than competitors like buecher.de and bol.de, which both offer higher conversion rates of 2.50-3.00%. osiander.de leads with a revenue of $292,000 and 5,951 transactions, while piper.de lags behind by 559,000 transactions. Although piper.de's average order value (AOV) aligns with thalia.de at 75-100, its overall metrics reflect a need for improvement to compete effectively within this market.

osiander.de screenshot
#1 osiander.de
292.2K
Revenue
325.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
bol.de screenshot
#2 bol.de
10.3K
Revenue
7.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
thalia.de screenshot
#3 thalia.de
44.5M
Revenue
15M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
buecher.de screenshot
#4 buecher.de
1M
Revenue
631.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
piper.de vs top market performers
piper.de
top retailers
conversion rate vs average order value for piper.de and its competitors
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Revenue share by device at piper.de

In July large majority of sales on piper.de, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In July large majority of sales on piper.de, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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piper.de channels

Identify top traffic channels that drive growth for piper.deand discover how performance of traffic channels has changed over time.

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piper.de Google Ads spend

Evaluate piper.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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piper.de devices

Review piper.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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piper.de top markets

Explore piper.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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piper.de country & global rank

Assess the ranking of piper.de among other retailers within its primary country and worldwide.

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