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Sep 2024
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Home/Insights/Retailers/penguinmagic.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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1.1M
Revenue
467.6K
Sessions
2.0-2.5%
Conversion rate
$100-125
Average order value
Online only revenue for penguinmagic.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Penguinmagic.com is a website offering a wide range of magic tricks and accessories. They specialize in selling products related to the art of magic. Visitors can find an extensive selection of instructional DVDs, books, card tricks, props, and more, catering to both amateurs and professional magicians alike.

penguinmagic.com’s revenueOVER TIME
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Over the past three months, penguinmagic.com revenue has experienced decline of 5.4%, compared to the preceding three months.

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penguinmagic.com revenue decline for last six months
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OVERVIEW
penguinmagic.com's performance metrics for September 2024 in the e-commerce_and_shopping industry: revenue of $1,118,267 (median $116,122), conversion rate 2.00-2.50% (high 3.88%, low 0.9%), AOV $100-125 (high $349, low $58), sessions 467,648 (highest 28,619,768 from michaels.com, median 44,965).
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penguinmagic.com competitors

When comparing penguinmagic.com to its competitors in the magic industry, some interesting insights emerge. In terms of revenue, Penguin Magic falls behind vanishingincmagic.com, which leads the pack with $1,263,167 in revenue. However, Penguin Magic surpasses theory11.com, ellusionist.com, and 52kards.com in this category. In terms of transactions, Penguin Magic ranks second behind vanishingincmagic.com. However, when looking at conversion rates, Penguin Magic boasts a solid 2.00-2.50% conversion rate, surpassing most of its competitors. Additionally, Penguin Magic has a higher average order value (AOV) range of $100-$125 compared to theory11.com and ellusionist.com, but falls slightly behind vanishingincmagic.com in this metric. Overall, Penguin Magic maintains a competitive position within the industry based on its revenue, transactions, AOV, and conversion rate metrics.

#1 vanishingincmagic.com
1.3M
Revenue
489.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 52kards.com
221.2K
Revenue
99K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#3 tannens.com
39K
Revenue
28.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
#4 theory11.com
495.5K
Revenue
302.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
#5 ellusionist.com
354.7K
Revenue
201.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
penguinmagic.com vs top market performers
penguinmagic.com
top retailers
conversion rate vs average order value for penguinmagic.com and its competitors
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penguinmagic.com brandsby revenue

1
Logo for nfw by gary freedNfw By Gary Freed
2
Logo for vox boxVox Box
3
Logo for flux by promysticFlux By Promystic

penguinmagic.com categoriesby revenue

1
Food, Beverages & Tobacco
2
Mechanical Puzzles
3
Toy Weapons & Gadgets
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brands overtime comparison

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penguinmagic.com channels

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penguinmagic.com Google Ads spend

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penguinmagic.com devices

Review penguinmagic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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penguinmagic.com top markets

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penguinmagic.com country & global rank

Assess the ranking of penguinmagic.com among other retailers within its primary country and worldwide.

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