Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2026
All countries
Home/Insights/Retailers/ellusionist.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for ellusionist.comellusionist.com

Start benchmarking for free
Sign in with GoogleSign up with Google
324K
Revenue
May 26
181.5K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$100-125
AOV
May 26
Loading...
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Ellusionist.com is a website that offers a variety of products related to the art of illusion and magic. They provide a wide range of instructional materials, including DVDs and online tutorials, as well as props and accessories. Additionally, they offer playing cards specially designed for magic performances.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

ellusionist.com Annual Revenue and Growth

ellusionist.com's annual sales on its online store amounted to $3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3M
Annual growth forecast2025/2026
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
ellusionist.com revenue by year

ellusionist.com's monthly revenueOVER TIME
View real-time data

Over the past three months, ellusionist.com revenue has experienced decline of 13%, compared to the preceding three months.

View real-time data
ellusionist.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2026, ellusionist.com generated $323,956 in revenue, significantly outperforming the e-commerce sector's median of $82,750, while the largest competitor, qvc.com, achieved $139,464,804. The site's conversion rate ranged between 1.50% and 2.00%, below the industry's high of 3.88%, and its average order value (AOV) was between $100 and $125, far from the high of $350 seen in the sector. With 181,453 sessions, ellusionist.com fell short of the median of 35,027 and the leading site's impressive 30,400,863 sessions, indicating a potential area for growth in traffic and conversion strategies.
Read more

ellusionist.com competitors

In May 2026, ellusionist.com generated $323,956 in revenue from 3,104 transactions across 181,453 sessions, achieving an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Competitors vary significantly in performance: penguinmagic.com led with $2,023,527 revenue from 19,400 transactions, boasting a higher conversion rate of 3.00-3.50% despite a similar AOV. vanishingincmagic.com followed with $1,074,493 in revenue, a conversion rate of 1.00-1.50%, and the highest AOV at $150-175. theory11.com and 52kards.com produced revenues of $565,219 and $236,978, respectively, with conversion rates of 2.00-2.50% and 2.50-3.00%. Meanwhile, tannens.com remained the smallest player, with $54,078 in revenue and a conversion rate of 1.00-1.50%. Overall, while ellusionist.com performs well, competitors like penguinmagic.com dominate the market significantly.

52kards.com screenshot
#1 52kards.com
237K
Revenue
109.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vanishingincmagic.com screenshot
#2 vanishingincmagic.com
1.1M
Revenue
468.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
penguinmagic.com screenshot
#3 penguinmagic.com
2M
Revenue
623.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
theory11.com screenshot
#4 theory11.com
565.2K
Revenue
303.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
tannens.com screenshot
#5 tannens.com
54.1K
Revenue
36.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
ellusionist.com vs top market performers
ellusionist.com
top retailers
conversion rate vs average order value for ellusionist.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at ellusionist.com

In May large majority of sales on ellusionist.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In May large majority of sales on ellusionist.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

Industries ellusionist.com operates in

ellusionist.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

ellusionist.com channels

Identify top traffic channels that drive growth for ellusionist.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

ellusionist.com Google Ads spend

Evaluate ellusionist.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

ellusionist.com devices

Review ellusionist.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

ellusionist.com top markets

Explore ellusionist.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

ellusionist.com country & global rank

Assess the ranking of ellusionist.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard