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Sep 2024
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Home/Insights/Retailers/owletcare.com.au
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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60.3K
Revenue
18.1K
Sessions
1.0-1.5%
Conversion rate
$250-275
Average order value
Online only revenue for owletcare.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: AUSTRALIA
  • Website category: CHILDCARE

Owletcare.com.au offers a range of baby monitoring products and accessories. They include smart socks equipped with sensor technology that tracks a babys heart rate, oxygen levels, and sleep patterns. The website also provides video and audio streams for parents to remotely monitor and ensure their childs well-being.

owletcare.com.au’s revenueOVER TIME
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Over the past three months, owletcare.com.au revenue has experienced growth of 39%, compared to the preceding three months.

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owletcare.com.au revenue growth for last six months
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OVERVIEW
In September 2024, owletcare.com.au, a CHILDCARE industry website, had online sales revenue of $60,269, a conversion rate of 1.00-1.50%, and an average order value (AOV) of $250-275. With 18,087 sessions, it falls below the median of 22,318 sessions for its category. Despite its performance metrics, owletcare.com.au lags behind the industry leader babylist.com, which boasts $75,186,544 in revenue, a conversion rate of 4.82%, and an AOV of $273. The website's performance could be improved by increasing its conversion rate and attracting more sessions to drive sales.
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owletcare.com.au competitors

When comparing owletcare.com.au to its competitors in the baby care industry, we can see that owletcare.com.au falls in the middle in terms of revenue, transactions, and sessions. naturalbabyshower.co.uk stands out with the highest revenue of $1,814,440, followed by owletcare.com with $658,677. In terms of transactions, naturalbabyshower.co.uk also leads with 9,159 transactions, while owletcare.com.au has 231 transactions. However, owletcare.com.au has a higher Average Order Value (AOV) ranging from $250-$275 compared to its competitors. Conversion rates for owletcare.com.au are on par with the industry average, falling between 1.00-1.50%. Overall, owletcare.com.au holds its ground among competitors in terms of AOV and conversion rates, indicating a solid performance in the market.

#1 owletcare.com
658.7K
Revenue
185.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#2 naturalbabyshower.co.uk
1.8M
Revenue
496.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#3 babyheart.com.au
14.2K
Revenue
4.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#4 adenandanais.com
101.3K
Revenue
86.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
owletcare.com.au vs top market performers
owletcare.com.au
top retailers
conversion rate vs average order value for owletcare.com.au and its competitors
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owletcare.com.au brandsby revenue

1
Logo for owletcare.com.auOwletcare.com.au
2
Logo for owlet baby care auOwlet Baby Care Au

owletcare.com.au categoriesby revenue

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brands overtime comparison

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owletcare.com.au channels

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owletcare.com.au Google Ads spend

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owletcare.com.au devices

Review owletcare.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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owletcare.com.au top markets

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owletcare.com.au country & global rank

Assess the ranking of owletcare.com.au among other retailers within its primary country and worldwide.

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