Jul 2024

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TRANSACTION INTELLIGENCE - JUL 2024 GLOBALLY

oven.ly

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13.6K

Revenue

Sessions

1.5-2.0%

Conversion rate

$75-100

Average order value

Online only revenue for oven.ly, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Oven.ly is a website that offers a variety of culinary appliances, accessories, and kitchen tools for sale. Their products cater to customers seeking high-quality cooking equipment, with an emphasis on efficiency, durability, and functionality. The website provides a wide selection of items suited for professional chefs as well as home cooks.

oven.ly’s revenueOVER TIME
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Over the past three months, oven.ly revenue has experienced decline of 15%, compared to the preceding three months.

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oven.ly revenue decline for last six months

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OVERVIEW

In July 2024, oven.ly, in the food_and_drink industry, had online sales revenue of $13,638, with a median revenue of $54,772. Its conversion rate was 1.50-2.00%, with a very high rate of 4.32% and a low of 1.1%. The average order value (AOV) was $75-100, while a high AOV was $352 and a low was $51. It had 7,954 sessions, compared to the highest of 12,222,934 from nespresso.com, and a median of 21,390 sessions in the food_and_drink category.

oven.ly competitors

oven.ly stands out amongst its competitors in the baking industry with its revenue of $13,638 and 143 transactions from 7,954 sessions in July 2024. However, when compared to its competitors, oven.ly falls behind The Ever Cake, which generated $12,339 in revenue from 97 transactions and 1,738 sessions, boasting a higher Average Order Value (AOV) of $125-150 and an impressive conversion rate of 5.50-6.00. One Girl Cookies and Pink Olive also outperform oven.ly in terms of revenue, transactions, and sessions, with AOV ranging from $50-75 to $75-100 and conversion rates between 4.00-4.50. B Cake NY, although generating less revenue at $5,457, still has a higher AOV of $150-175 compared to oven.ly, highlighting areas where oven.ly may need to improve to stay competitive in the market.

#1 bcakeny.com

5.5K

Revenue

3.3K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

#2 theevercake.com

12.3K

Revenue

1.7K

Sessions

5.5-6.0%

Conv. rate

$125-150

AOV

#3 onegirlcookies.com

4.8K

Revenue

1.6K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#4 pinkolive.com

22.4K

Revenue

5.5K

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

oven.ly vs top market performers

oven.ly

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oven.ly brandsby revenue

Ovenly

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oven.ly categoriesby revenue

Cakes & Dessert Bars

Top retailers:safeway.com kroger.com harryanddavid.com

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oven.ly channels

Identify top traffic channels that drive growth for oven.lyand discover how performance of traffic channels has changed over time.

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oven.ly Google Ads spend

Evaluate oven.ly's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oven.ly devices

Review oven.ly's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oven.ly top markets

Explore oven.ly's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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