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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

nonothing.us

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74K

Revenue

23.9K

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Nonothing.us is an online platform that offers various products for sale. Their inventory consists of a wide range of items, catering to different needs and preferences. The website provides customers with the opportunity to browse and purchase products conveniently from the comfort of their own homes.

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nonothing.us's revenueOVER TIME
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Over the past three months, nonothing.us revenue has experienced growth of 14%, compared to the preceding three months.

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nonothing.us revenue growth for last six months

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OVERVIEW

In May 2025, nonothing.us in the BEAUTY AND COSMETICS industry generated $74,024 in online sales with a conversion rate of 4.00-4.50% and an AOV of $75-100. This performance exceeds the median revenue of $46,882 and sessions of 23,941, while falling short of ulta.com's $96,002,620 in revenue and sephora.com's 38,510,361 sessions. The store's conversion rate outperformed the very low rate of 1.17% but was lower than the very high rate of 4.51%. Similarly, nonothing.us's AOV was within range but below the very high AOV of $213 and above the very low AOV of $53 in the BEAUTY AND COSMETICS category.

nonothing.us competitors

In May 2025, nonothing.us generated a revenue of $74,024 with 968 transactions and 23,941 sessions. The average order value (AOV) falls between $75-$100, and the conversion rate is between 4.00-4.50%. In comparison, cleure.com, a competitor, had higher revenue of $94,323 with fewer transactions (879) and sessions (22,065). Their AOV is between $100-$125, but the conversion rate is slightly lower at 3.50-4.00%. On the other hand, fourreasons.us had significantly lower revenue at $6,896 with 91 transactions and 4,773 sessions. Their AOV is similar to nonothing.us, but their conversion rate is lower at 1.50-2.00%. Lastly, helloseen.com outperformed nonothing.us with a revenue of $213,923, 3,210 transactions, and 70,901 sessions. Their AOV is lower at $50-$75, but the conversion rate is higher at 4.50-5.00%.

#1 fourreasons.us

6.9K

Revenue

4.8K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#2 helloseen.com

213.9K

Revenue

70.9K

Sessions

4.5-5.0%

Conv. rate

$50-75

AOV

#3 cleure.com

94.3K

Revenue

22.1K

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

nonothing.us vs top market performers

nonothing.us

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Revenue share by device at nonothing.us

In May large majority of sales on nonothing.us, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.

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nonothing.us channels

Identify top traffic channels that drive growth for nonothing.usand discover how performance of traffic channels has changed over time.

nonothing.us Google Ads spend

Evaluate nonothing.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

nonothing.us devices

Review nonothing.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

nonothing.us top markets

Explore nonothing.us's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.