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Dec 2025
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Home/Insights/Retailers/natashadenona.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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333.7K
Revenue
Dec 25
358.1K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Natashadenona.com is a comprehensive website offering high-quality cosmetics, founded by Natasha Denona. Products sold include a wide range of makeup items such as eyeshadow palettes, foundation, blush, highlights, lip products, and skincare items. The website provides detailed product descriptions, ingredients, swatches, and reviews to aid customers in making informed purchases.

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natashadenona.com Annual Revenue and Growth

natashadenona.com's annual sales on its online store amounted to $4.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
natashadenona.com revenue by year

natashadenona.com's monthly revenueOVER TIME
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Over the past three months, natashadenona.com revenue has experienced growth of 41%, compared to the preceding three months.

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natashadenona.com revenue growth for last six months
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OVERVIEW
In December 2025, natashadenona.com, a player in the lifestyle/beauty and cosmetics sector, generated impressive online sales revenue of $333,728, significantly outperforming the industry median of $53,444, albeit far below the top competitor ulta.com with $152,769,917. The site's conversion rate ranged from 1.00-1.50%, which, while below the high benchmark of 4.87%, is above the lower threshold of 1.29%. The average order value (AOV) stood at $75-100, also below the high AOV of $191 in the industry. The site attracted 358,111 sessions, greatly surpassing the median of 23,270 in its category.
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natashadenona.com competitors

In December 2025, natashadenona.com generated a revenue of $333,728 with 4,289 transactions and 358,111 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. Compared to its competitors, lookfantastic.com leads the pack with a significantly higher revenue of $30,661,838 from 509,382 transactions and 10,452,494 sessions. Its AOV ranges from $50-75 with a conversion rate of 4.50-5.00%. On the other hand, sigmabeauty.com trails behind both natashadenona.com and lookfantastic.com with a revenue of $152,965, 2,633 transactions, 206,263 sessions, an AOV of $50-75, and a conversion rate matching that of natashadenona.com at 1.00-1.50%. Despite being competitive in certain areas, natashadenona.com could focus on increasing its revenue and sessions to better compete with its rivals in the beauty industry.

lookfantastic.com screenshot
#1 lookfantastic.com
30.7M
Revenue
10.5M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
sigmabeauty.com screenshot
#2 sigmabeauty.com
153K
Revenue
206.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
natashadenona.com vs top market performers
natashadenona.com
top retailers
conversion rate vs average order value for natashadenona.com and its competitors
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Revenue share by device at natashadenona.com

In December large majority of sales on natashadenona.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on natashadenona.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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natashadenona.com channels

Identify top traffic channels that drive growth for natashadenona.comand discover how performance of traffic channels has changed over time.

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natashadenona.com Google Ads spend

Evaluate natashadenona.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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natashadenona.com devices

Review natashadenona.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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natashadenona.com top markets

Explore natashadenona.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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natashadenona.com country & global rank

Assess the ranking of natashadenona.com among other retailers within its primary country and worldwide.

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