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May 2025
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Home/Insights/Retailers/thewhiskybarrel.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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33.7K
Revenue
34.2K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
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The website thewhiskybarrel.com is an online store that specializes in the sale of various types of whisky. They offer a wide range of whiskies from different brands and regions, including Scotch, bourbon, and world whiskies. Additionally, they provide a variety of whisky-related products and accessories for enthusiasts.

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thewhiskybarrel.com's revenueOVER TIME
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Over the past three months, thewhiskybarrel.com revenue has experienced decline of 69%, compared to the preceding three months.

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thewhiskybarrel.com revenue decline for last six months
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OVERVIEW
In May 2025, thewhiskybarrel.com's revenue for online sales in the FOOD AND DRINK industry was $33,743, with a conversion rate of 0.00-0.50% and an AOV of $275-300. The store had 34,202 sessions, falling below the median sessions of 10,585 in the category. Compared to the largest online store, totalwine.com, thewhiskybarrel.com's performance metrics were lower, with totalwine.com generating $71,383,985 in revenue and having 8,141,951 sessions. Despite the lower numbers, thewhiskybarrel.com maintained a steady performance within the industry for the month.
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thewhiskybarrel.com competitors

In May 2025, thewhiskybarrel.com had a revenue of $33,743 with 122 transactions and 34,202 sessions. Their average order value (AOV) ranged from $275 to $300, and their conversion rate varied from 0.00% to 0.50%. Comparing this data to their competitors, whiskyshop.com outperformed thewhiskybarrel.com with a revenue of $203,867 from 928 transactions and 149,218 sessions. Their AOV was between $200 and $225, and their conversion rate was higher at 0.50% to 1.00%. whiskyshopusa.com also had higher revenue at $141,844 with 624 transactions and 30,906 sessions, along with a higher AOV of $225 to $250 and a conversion rate of 2.00% to 2.50%. abbeywhisky.com had a revenue of $48,023 from 155 transactions and 9,702 sessions, with an AOV of $300 to $325 and a conversion rate of 1.50% to 2.00%. Overall, thewhiskybarrel.com lagged behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

whiskyshop.com screenshot
#1 whiskyshop.com
203.9K
Revenue
149.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
whiskyshopusa.com screenshot
#2 whiskyshopusa.com
141.8K
Revenue
30.9K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
abbeywhisky.com screenshot
#3 abbeywhisky.com
48K
Revenue
9.7K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
thewhiskybarrel.com vs top market performers
thewhiskybarrel.com
top retailers
conversion rate vs average order value for thewhiskybarrel.com and its competitors
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Revenue share by device at thewhiskybarrel.com

In May large majority of sales on thewhiskybarrel.com, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.

In May large majority of sales on thewhiskybarrel.com, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.
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thewhiskybarrel.com channels

Identify top traffic channels that drive growth for thewhiskybarrel.comand discover how performance of traffic channels has changed over time.

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thewhiskybarrel.com Google Ads spend

Evaluate thewhiskybarrel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thewhiskybarrel.com devices

Review thewhiskybarrel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thewhiskybarrel.com top markets

Explore thewhiskybarrel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thewhiskybarrel.com country & global rank

Assess the ranking of thewhiskybarrel.com among other retailers within its primary country and worldwide.

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