minus33.com
Minus33.com is a website that offers a variety of clothing products made from merino wool, including base layers, tops, bottoms, and accessories. Their products are designed to provide warmth, comfort, moisture-wicking capabilities, and odor control. The website showcases their collection with detailed product descriptions and images for customers to browse and purchase.
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minus33.com Annual Revenue and Growth
minus33.com's annual sales on its online store amounted to $5.2M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
minus33.com's monthly revenueOVER TIME
Over the past three months, minus33.com revenue has experienced growth of 238%, compared to the preceding three months.
minus33.com competitors
In December 2025, minus33.com generated a revenue of $526,137 from 5,860 transactions and 234,284 sessions, with an average order value (AOV) ranging from $75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, minus33.com falls behind in terms of revenue when looking at icebreaker.com with $4,785,905, smartwool.com with $14,249,491, and even unboundmerino.com with $2,746,690. In terms of transactions and sessions, minus33.com also lags behind its competitors. However, minus33.com does have a competitive conversion rate comparable to icebreaker.com and unboundmerino.com. The AOV for minus33.com falls within the lower range compared to icebreaker.com and unboundmerino.com but is on par with woolx.com. Despite the lower metrics in some domains, minus33.com is able to maintain a solid conversion rate compared to its competitors in the market.
Revenue share by device at minus33.com
In December large majority of sales on minus33.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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minus33.com channels
Identify top traffic channels that drive growth for minus33.comand discover how performance of traffic channels has changed over time.
minus33.com Google Ads spend
Evaluate minus33.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
minus33.com devices
Review minus33.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
