midnightvelvet.com
Midnightvelvet.com is a website that offers a variety of products for women. They sell clothing, accessories, shoes, and home decor items. Their inventory includes a range of styles from casual to formal, appealing to diverse tastes. The site provides a convenient platform for customers to browse and purchase fashionable and trendy items.
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midnightvelvet.com Annual Revenue and Growth
midnightvelvet.com's annual sales on its online store amounted to $14.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
midnightvelvet.com's monthly revenueOVER TIME
Over the past three months, midnightvelvet.com revenue has experienced growth of 13%, compared to the preceding three months.
midnightvelvet.com competitors
In December 2025, midnightvelvet.com generated a revenue of $899,559 with 6,494 transactions and 460,047 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. Compared to its competitors, ashro.com lagged behind with revenue of $463,288, 2,628 transactions, and 263,823 sessions. Although ashro.com had a higher AOV of $175-200, its conversion rate was lower at 0.50-1.00%. velvet-tees.com performed similarly to midnightvelvet.com with revenue of $293,370, 1,171 transactions, and 94,091 sessions, but a higher AOV of $250-275. Meanwhile, midnightstudios.live trailed with revenue of $2,629, 21 transactions, and 1,435 sessions. On the other hand, sumissura.com excelled with revenue of $889,502, 4,493 transactions, and 527,556 sessions, although its AOV was similar to midnightvelvet.com at $175-200, and conversion rate at 0.50-1.00%.
Revenue share by device at midnightvelvet.com
In December large majority of sales on midnightvelvet.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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midnightvelvet.com channels
Identify top traffic channels that drive growth for midnightvelvet.comand discover how performance of traffic channels has changed over time.
midnightvelvet.com Google Ads spend
Evaluate midnightvelvet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
midnightvelvet.com devices
Review midnightvelvet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
