ashro.com
Ashro.com is an online platform that offers a wide range of distinctive apparel for African-American women. The extensive inventory includes fashionable clothing, shoes, wigs, and accessories designed to celebrate Afro-centric style. The website serves as a convenient shopping destination for those seeking unique clothing options that showcase cultural identity.
GRIPS CUSTOMERS & RESEARCH PARTNERS
ashro.com Annual Revenue and Growth
ashro.com's annual sales on its online store amounted to $7.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
ashro.com's monthly revenueOVER TIME
Over the past three months, ashro.com revenue has experienced decline of 5.2%, compared to the preceding three months.
ashro.com competitors
In September 2025, ashro.com generated a revenue of $488,773 from 2,795 transactions and 266,964 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. When compared to its competitors, ashro.com falls behind in revenue compared to midnightvelvet.com, which generated $684,206, and surpasses jenclothing.com, which only brought in $4,982. In terms of transactions, ashro.com outperforms especiallyyours.com with 2,795 transactions compared to 1,842. However, ashro.com lags behind diyanu.com in sessions, with 266,964 sessions compared to 228,820. Despite its strong AOV range, ashro.com has a lower conversion rate compared to diyanu.com, which boasts a conversion rate of 1.00-1.50%. Overall, ashro.com holds its own in certain metrics but has room for improvement to compete more effectively in the online fashion market.
Revenue share by device at ashro.com
In September large majority of sales on ashro.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
ashro.com channels
Identify top traffic channels that drive growth for ashro.comand discover how performance of traffic channels has changed over time.
ashro.com Google Ads spend
Evaluate ashro.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ashro.com devices
Review ashro.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
