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Jul 2026
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Home/Insights/Retailers/majorsurplus.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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48.2K
Revenue
Jul 26
16.6K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

MajorSurplus.com is an online platform offering a diverse range of products for purchase. It sells an extensive variety of surplus, military-grade gear, survival supplies, camping and outdoor equipment, tactical clothing, hardware, tools, and ammunition. Customers can browse and purchase items based on their individual needs and preferences.

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majorsurplus.com Annual Revenue and Growth

majorsurplus.com's annual sales on its online store amounted to $481.7K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$481.7K
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
majorsurplus.com revenue by year

majorsurplus.com's monthly revenueOVER TIME
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Over the past three months, majorsurplus.com revenue has experienced decline of 16%, compared to the preceding three months.

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majorsurplus.com revenue decline for last six months
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OVERVIEW
majorsurplus.com saw 16,600 sessions in July 2026, which is below the average e-commerce and shopping store's 35,800 sessions. The website generated $48,200 in revenue for online sales, compared to the typical revenue of $80,800. Its conversion rate ranged between 1.50% and 2.00%, aligning with the category's typical range of 0.75% to 3.8%. The average order value (AOV) for majorsurplus.com was $150-175, which is within the typical AOV range of $59 to $332 for the e-commerce and shopping category. Overall, majorsurplus.com reflects performance metrics that are mostly within the category's typical ranges.
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majorsurplus.com competitors

In July 2026, armynavyoutdoors.com leads with an impressive revenue of $817,000 and 5,651 transactions. In contrast, majorsurplus.com generated $48,200 from just 278 transactions, ranking 5th among competitors. majorsurplus.com also trails significantly in sessions, attracting only 16,600 compared to armysurplusworld.com’s 253,000, falling short by 236,000. Despite a similar conversion rate range of 1.50-2.00%, majorsurplus.com struggles to match the performance of its competitors, particularly armynavyoutdoors.com, from which it lags behind by 769,000 in revenue. While the average order value (AOV) of majorsurplus.com is between $150-175, it is still overshadowed by other competitors, such as camolots.com, which boasts an AOV of $225-250. Overall, majorsurplus.com faces significant challenges in a highly competitive market.

armysurpluswarehouse.com screenshot
#1 armysurpluswarehouse.com
47.2K
Revenue
29.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
armynavyoutdoors.com screenshot
#2 armynavyoutdoors.com
817.3K
Revenue
169.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
armysurplusworld.com screenshot
#3 armysurplusworld.com
444.7K
Revenue
252.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
keepshooting.com screenshot
#4 keepshooting.com
142.1K
Revenue
62.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
camolots.com screenshot
#5 camolots.com
143.8K
Revenue
54.3K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
majorsurplus.com vs top market performers
majorsurplus.com
top retailers
conversion rate vs average order value for majorsurplus.com and its competitors
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Revenue share by device at majorsurplus.com

In July large majority of sales on majorsurplus.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In July large majority of sales on majorsurplus.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

Industries majorsurplus.com operates in

majorsurplus.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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majorsurplus.com channels

Identify top traffic channels that drive growth for majorsurplus.comand discover how performance of traffic channels has changed over time.

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majorsurplus.com Google Ads spend

Evaluate majorsurplus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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majorsurplus.com devices

Review majorsurplus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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majorsurplus.com top markets

Explore majorsurplus.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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majorsurplus.com country & global rank

Assess the ranking of majorsurplus.com among other retailers within its primary country and worldwide.

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