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May 2026
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Home/Insights/Retailers/herrschners.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1M
Revenue
May 26
623.5K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Herrschners.com is an online platform that offers a wide range of arts and crafts supplies. Their catalog includes various products like yarn, needlecrafts, puzzles, and quilt essentials, catering to the needs of hobbyists and craft enthusiasts. They also provide craft kits and patterns to inspire creativity.

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herrschners.com Annual Revenue and Growth

herrschners.com's annual sales on its online store amounted to $14M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
herrschners.com revenue by year

herrschners.com's monthly revenueOVER TIME
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Over the past three months, herrschners.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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herrschners.com revenue decline for last six months
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OVERVIEW
In May 2026, herrschners.com generated $1,015,658 in online sales, significantly surpassing the median revenue of $120,627 in the home_and_garden industry. With a conversion rate of 2.50-3.00%, it remains competitive, although below the industry high of 3.47%. The average order value (AOV) ranged from $50 to $75, far from the sector's high of $688. The site attracted 623,498 sessions, dwarfed by homedepot.com’s 184,815,510 sessions, yet still exceeding the median of 34,297, highlighting its solid position in a competitive marketplace.
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herrschners.com competitors

In May 2026, herrschners.com generated $1,015,658 in revenue from 17,742 transactions, with a conversion rate of 2.50-3.00% across 623,498 sessions. Compared to its competitors, lionbrand.com led in revenue at $1,380,705 from 24,613 transactions, despite a slightly lower conversion rate of 2.00-2.50%. Meanwhile, 123stitch.com closely followed with $915,907 in revenue and a matching conversion rate of 2.50-3.00%. anniescatalog.com reported a notable high AOV of $75-100 but only managed $64,853 in revenue from 703 transactions, reflecting its niche focus. premieryarns.com achieved $372,729 in revenue, but its lower conversion rate of 1.00-1.50% indicates challenges in engaging its traffic effectively. Overall, herrschners.com ranks competitively, particularly in conversion efficiency, against its peers.

lionbrand.com screenshot
#1 lionbrand.com
1.4M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
123stitch.com screenshot
#2 123stitch.com
915.9K
Revenue
524.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
anniescatalog.com screenshot
#3 anniescatalog.com
64.9K
Revenue
7K
Sessions
10.0-10.5%
Conv. rate
$75-100
AOV
premieryarns.com screenshot
#4 premieryarns.com
372.7K
Revenue
595.6K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
lovecrafts.com screenshot
#5 lovecrafts.com
5.3M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
herrschners.com vs top market performers
herrschners.com
top retailers
conversion rate vs average order value for herrschners.com and its competitors
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Revenue share by device at herrschners.com

In May large majority of sales on herrschners.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on herrschners.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries herrschners.com operates in

herrschners.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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herrschners.com channels

Identify top traffic channels that drive growth for herrschners.comand discover how performance of traffic channels has changed over time.

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herrschners.com Google Ads spend

Evaluate herrschners.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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herrschners.com devices

Review herrschners.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herrschners.com top markets

Explore herrschners.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herrschners.com country & global rank

Assess the ranking of herrschners.com among other retailers within its primary country and worldwide.

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