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Sep 2026
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Home/Insights/Retailers/herrschners.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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1.4M
Revenue
Sep 26
705.3K
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Herrschners.com is an online platform that offers a wide range of arts and crafts supplies. Their catalog includes various products like yarn, needlecrafts, puzzles, and quilt essentials, catering to the needs of hobbyists and craft enthusiasts. They also provide craft kits and patterns to inspire creativity.

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herrschners.com Annual Revenue and Growth

herrschners.com's annual sales on its online store amounted to $14M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
herrschners.com revenue by year

herrschners.com's monthly revenueOVER TIME
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Over the past three months, herrschners.com revenue has experienced decline of 2.1%, compared to the preceding three months.

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herrschners.com revenue decline for last six months
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OVERVIEW
In September 2026, herrschners.com achieved a conversion rate of 2.50-3.00% and an average order value (AOV) of $50-75, both within the typical ranges for the home and garden category. The site's revenue reached $1.4 million, significantly higher than the approximately $110,000 generated by a typical store in the home and garden category. Additionally, herrschners.com attracted 705,000 sessions, far exceeding the typical store's 30,400 monthly sessions, highlighting its strong performance within the category.
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herrschners.com competitors

The competitive set includes herrschners.com, lionbrand.com, 123stitch.com, anniescatalog.com, and premieryarns.com. In September 2026, herrschners.com generated $1.4 million in revenue, leading the group. It facilitated 19,100 transactions, ranking second, while lionbrand.com surpassed with 22,000 transactions. In terms of sessions, lionbrand.com again led with 1.3 million, whereas herrschners.com recorded 705,000 sessions, securing the second position. The average order value (AOV) for herrschners.com ranges from $50-75, which is notably higher than lionbrand.com’s AOV of $25-50 and premieryarns.com’s AOV of $25-50. herrschners.com’s conversion rate stands between 2.50-3.00%, outperforming lionbrand.com, which has a conversion rate of 1.50-2.00%. Overall, herrschners.com excels in revenue and AOV but trails in transactions and sessions compared to its competitors.

lionbrand.com screenshot
#1 lionbrand.com
1.1M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
123stitch.com screenshot
#2 123stitch.com
962.9K
Revenue
534.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
anniescatalog.com screenshot
#3 anniescatalog.com
103.6K
Revenue
3K
Sessions
36.5-37.0%
Conv. rate
$75-100
AOV
premieryarns.com screenshot
#4 premieryarns.com
391.5K
Revenue
690.3K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
lovecrafts.com screenshot
#5 lovecrafts.com
6.4M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
herrschners.com vs top market performers
herrschners.com
top retailers
conversion rate vs average order value for herrschners.com and its competitors
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Industries herrschners.com operates in

herrschners.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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herrschners.com channels

Identify top traffic channels that drive growth for herrschners.comand discover how performance of traffic channels has changed over time.

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herrschners.com Google Ads spend

Evaluate herrschners.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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herrschners.com devices

Review herrschners.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herrschners.com top markets

Explore herrschners.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herrschners.com country & global rank

Assess the ranking of herrschners.com among other retailers within its primary country and worldwide.

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