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Dec 2025
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Home/Insights/Retailers/herrschners.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.1M
Revenue
Dec 25
770.2K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Herrschners.com is an online platform that offers a wide range of arts and crafts supplies. Their catalog includes various products like yarn, needlecrafts, puzzles, and quilt essentials, catering to the needs of hobbyists and craft enthusiasts. They also provide craft kits and patterns to inspire creativity.

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herrschners.com Annual Revenue and Growth

herrschners.com's annual sales on its online store amounted to $14.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
herrschners.com revenue by year

herrschners.com's monthly revenueOVER TIME
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Over the past three months, herrschners.com revenue has experienced growth of 6.2%, compared to the preceding three months.

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herrschners.com revenue growth for last six months
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OVERVIEW
In December 2025, herrschners.com, a home and garden online retailer, generated $1,126,281 in revenue, significantly exceeding the industry median of $114,229, though still far below the top competitor, homedepot.com, at $1,505,674,874. The site's conversion rate ranged from 2.50-3.00%, slightly under the high benchmark of 3.32%, with an average order value (AOV) between $50-75, well below the high of $667 in the sector. Additionally, herrschners.com attracted 770,154 sessions, markedly higher than the industry median of 33,723 but dwarfed by homedepot.com's impressive 141,891,489 sessions.
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herrschners.com competitors

In December 2025, herrschners.com reported a revenue of $1,126,281 from 22,056 transactions and 770,154 sessions, with an average order value (AOV) ranging between $50-$75 and a conversion rate of 2.50-3.00%. When compared to its competitors, lionbrand.com had a slightly higher revenue of $1,161,155 from 27,175 transactions and 1,590,664 sessions, with a lower AOV of $25-$50 and a conversion rate of 1.50-2.00%. yarnspirations.com stood out with the highest revenue of $5,130,634 from 88,898 transactions and 2,327,000 sessions, with an AOV of $50-$75 and a conversion rate of 3.50-4.00%. Despite these differences, herrschners.com performed competitively, especially in terms of conversion rate when compared to other similar domains like 123stitch.com, anniescatalog.com, and premieryarns.com.

lionbrand.com screenshot
#1 lionbrand.com
1.2M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
yarnspirations.com screenshot
#2 yarnspirations.com
5.1M
Revenue
2.3M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
123stitch.com screenshot
#3 123stitch.com
924.4K
Revenue
515.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
anniescatalog.com screenshot
#4 anniescatalog.com
9.5K
Revenue
4.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
premieryarns.com screenshot
#5 premieryarns.com
276.7K
Revenue
513.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
herrschners.com vs top market performers
herrschners.com
top retailers
conversion rate vs average order value for herrschners.com and its competitors
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Revenue share by device at herrschners.com

In December large majority of sales on herrschners.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on herrschners.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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herrschners.com channels

Identify top traffic channels that drive growth for herrschners.comand discover how performance of traffic channels has changed over time.

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herrschners.com Google Ads spend

Evaluate herrschners.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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herrschners.com devices

Review herrschners.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herrschners.com top markets

Explore herrschners.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herrschners.com country & global rank

Assess the ranking of herrschners.com among other retailers within its primary country and worldwide.

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