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May 2025
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Home/Insights/Retailers/lifx.com.au
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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64.2K
Revenue
18.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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Lifx.com.au showcases a website that offers a range of smart lighting products for residential and commercial settings. Their inventory includes LED light bulbs, light strips, and wall panels, all capable of wireless control through a dedicated mobile app. Additional features include versatile colors, adjustable intensity, and integration with voice assistants.

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lifx.com.au's revenueOVER TIME
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Over the past three months, lifx.com.au revenue has experienced decline of 21%, compared to the preceding three months.

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lifx.com.au revenue decline for last six months
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OVERVIEW
In May 2025, lifx.com.au in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $64,187, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $125-150. The highest revenue in the category was from apple.com at $2,405,019,954, with a conversion rate of 3.83% and an AOV of $879. The lowest AOV was $116, and the lowest conversion rate was 0.47%. lifx.com.au had 18,346 sessions, while the store with the most sessions was samsung.com at 798,244,319, and the median sessions were 43,808.
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lifx.com.au competitors

In May 2025, lifx.com.au with its revenue of 64,187 AUD from 459 transactions and 18,346 sessions, boasts a solid conversion rate of 2.00-2.50 and an average order value (AOV) of 125-150 AUD. Compared to its competitors, philips-hue.com leads the pack with a significantly higher revenue of 10,116,233 AUD from 59,141 transactions and 3,032,979 sessions. Despite having a higher AOV of 150-175 AUD, philips-hue.com's conversion rate falls slightly lower at 1.50-2.00. lifx.com.au's direct competitor, lifx.com, lags behind in revenue at 107,524 AUD from 817 transactions and 218,441 sessions, with a lower conversion rate of 0.00-0.50. On the other hand, brilliant.tech stands out with a revenue of 137,770 AUD from 318 transactions and 30,964 sessions, boasting a high AOV of 425-450 AUD, although with a conversion rate of 1.00-1.50.

lifx.com screenshot
#1 lifx.com
107.5K
Revenue
218.4K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
brilliant.tech screenshot
#2 brilliant.tech
137.8K
Revenue
31K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
philips-hue.com screenshot
#3 philips-hue.com
10.1M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
lifx.com.au vs top market performers
lifx.com.au
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conversion rate vs average order value for lifx.com.au and its competitors
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Revenue share by device at lifx.com.au

In May large majority of sales on lifx.com.au, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.

In May large majority of sales on lifx.com.au, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.
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lifx.com.au channels

Identify top traffic channels that drive growth for lifx.com.auand discover how performance of traffic channels has changed over time.

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lifx.com.au Google Ads spend

Evaluate lifx.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lifx.com.au devices

Review lifx.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lifx.com.au top markets

Explore lifx.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lifx.com.au country & global rank

Assess the ranking of lifx.com.au among other retailers within its primary country and worldwide.

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