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Home/Insights/Retailers/lifx.com.au
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for lifx.com.aulifx.com.au

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60.6K
Revenue
Aug 25
18.9K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$125-150
AOV
Aug 25
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Lifx.com.au showcases a website that offers a range of smart lighting products for residential and commercial settings. Their inventory includes LED light bulbs, light strips, and wall panels, all capable of wireless control through a dedicated mobile app. Additional features include versatile colors, adjustable intensity, and integration with voice assistants.

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lifx.com.au Annual Revenue and Growth

lifx.com.au's annual sales on its online store amounted to $781.7K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$781.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lifx.com.au revenue by year

lifx.com.au's monthly revenueOVER TIME
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Over the past three months, lifx.com.au revenue has experienced growth of 14%, compared to the preceding three months.

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lifx.com.au revenue growth for last six months
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OVERVIEW
In August 2025, lifx.com.au in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $60,640, conversion rate of 2.00-2.50%, and AOV of $125-150 with 18,927 sessions. Compared to the industry median revenue of $214,493, lifx.com.au falls below, while the highest online store, apple.com, reached $3,202,148,465. The conversion rate of 2.00-2.50% is lower than the industry high of 3.6% and higher than the low of 0.43%. Additionally, lifx.com.au's AOV of $125-150 is lower than the high of $891 and higher than the low of $124. samsung.com has the highest sessions at 815,666,048, while the industry median is 53,330 sessions.
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lifx.com.au competitors

In August 2025, lifx.com.au generated $60,640 in revenue from 420 transactions with 18,927 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. Compared to its competitors, lifx.com.au falls behind in terms of revenue and transactions but excels in conversion rate. lifx.com, a similar domain, earned $82,228 from 606 transactions and 268,822 sessions with a lower conversion rate of 0.00-0.50%. On the other hand, brilliant.tech outperformed lifx.com.au in revenue with $161,900, despite having fewer transactions and sessions, attributing this to a higher AOV of $375-400 and a conversion rate of 0.50-1.00%. The top performer among the competitors, philips-hue.com, significantly surpassed lifx.com.au with $6,785,867 in revenue, 43,440 transactions, and 2,313,570 sessions, with a slightly higher AOV of $150-175 and a conversion rate of 1.50-2.00%.

lifx.com screenshot
#1 lifx.com
82.2K
Revenue
268.8K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
brilliant.tech screenshot
#2 brilliant.tech
161.9K
Revenue
41.3K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
philips-hue.com screenshot
#3 philips-hue.com
6.8M
Revenue
2.3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
lifx.com.au vs top market performers
lifx.com.au
top retailers
conversion rate vs average order value for lifx.com.au and its competitors
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Revenue share by device at lifx.com.au

In August large majority of sales on lifx.com.au, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on lifx.com.au, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lifx.com.au channels

Identify top traffic channels that drive growth for lifx.com.auand discover how performance of traffic channels has changed over time.

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lifx.com.au Google Ads spend

Evaluate lifx.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lifx.com.au devices

Review lifx.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lifx.com.au top markets

Explore lifx.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lifx.com.au country & global rank

Assess the ranking of lifx.com.au among other retailers within its primary country and worldwide.

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