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Dec 2025
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Home/Insights/Retailers/laptopsdirect.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for laptopsdirect.co.uklaptopsdirect.co.uk

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3.7M
Revenue
Dec 25
850.5K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$350-375
AOV
Dec 25
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Laptopsdirect.co.uk is an online retailer offering a wide range of laptops, tablets, PCs, computer accessories, and peripherals. The website serves as a platform for customers to browse and purchase electronic devices at competitive prices. It also provides customer support and detailed product information to aid in informed decision-making.

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laptopsdirect.co.uk Annual Revenue and Growth

laptopsdirect.co.uk's annual sales on its online store amounted to $75.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$75.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
laptopsdirect.co.uk revenue by year

laptopsdirect.co.uk's monthly revenueOVER TIME
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Over the past three months, laptopsdirect.co.uk revenue has experienced growth of 36%, compared to the preceding three months.

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laptopsdirect.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, laptopsdirect.co.uk generated $3,711,179 in online sales, significantly surpassing the e-commerce median of $110,409, while its conversion rate ranged from 1.00% to 1.50%, below the industry high of 3.94%. The average order value (AOV) was between $350 and $375, slightly exceeding the sector average of $338, with total sessions reaching 850,467, far fewer than the highest session count of 49,388,130 at boots.com, yet above the median of 47,805 for e-commerce websites.
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laptopsdirect.co.uk competitors

In December 2025, laptopsdirect.co.uk generated a revenue of $3,711,179 from 10,134 transactions and 850,467 sessions, with an average order value (AOV) of $350-375 and a conversion rate of 1.00-1.50%. When compared to its competitors, laptopsdirect.co.uk falls behind in terms of revenue compared to industry giants like lenovo.com with $157,000,660 and dell.com with $229,330,619. However, laptopsdirect.co.uk outperforms ebuyer.com, laptopoutlet.co.uk, and overclockers.co.uk in terms of revenue. lenovo.com has the highest AOV of $700-725, while laptopsdirect.co.uk is more in line with the AOV of ebuyer.com and overclockers.co.uk. laptopsdirect.co.uk also has a competitive conversion rate when compared to its competitors, coming in slightly below ebuyer.com but surpassing lenovo.com and dell.com.

ebuyer.com screenshot
#1 ebuyer.com
2.5M
Revenue
287.8K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
lenovo.com screenshot
#2 lenovo.com
157M
Revenue
48.7M
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
dell.com screenshot
#3 dell.com
229.3M
Revenue
34.8M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
laptopoutlet.co.uk screenshot
#4 laptopoutlet.co.uk
1.6M
Revenue
375.6K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
overclockers.co.uk screenshot
#5 overclockers.co.uk
11.4M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
laptopsdirect.co.uk vs top market performers
laptopsdirect.co.uk
top retailers
conversion rate vs average order value for laptopsdirect.co.uk and its competitors
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Revenue share by device at laptopsdirect.co.uk

In December large majority of sales on laptopsdirect.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In December large majority of sales on laptopsdirect.co.uk, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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laptopsdirect.co.uk channels

Identify top traffic channels that drive growth for laptopsdirect.co.ukand discover how performance of traffic channels has changed over time.

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laptopsdirect.co.uk Google Ads spend

Evaluate laptopsdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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laptopsdirect.co.uk devices

Review laptopsdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laptopsdirect.co.uk top markets

Explore laptopsdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laptopsdirect.co.uk country & global rank

Assess the ranking of laptopsdirect.co.uk among other retailers within its primary country and worldwide.

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