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Dec 2025
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Home/Insights/Retailers/laithwaites.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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584.9K
Revenue
Dec 25
69K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$225-250
AOV
Dec 25
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Laithwaites.com is a website offering a range of wines from various regions, alongside other specialty alcoholic beverages. Customers can explore an extensive selection of red, white, and sparkling wines, as well as beers, spirits, and mixers. The site also provides information on wine clubs and gift sets.

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laithwaites.com Annual Revenue and Growth

laithwaites.com's annual sales on its online store amounted to $11M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$11M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
laithwaites.com revenue by year

laithwaites.com's monthly revenueOVER TIME
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Over the past three months, laithwaites.com revenue has experienced growth of 51%, compared to the preceding three months.

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laithwaites.com revenue growth for last six months
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OVERVIEW
In December 2025, laithwaites.com generated online sales revenue of $584,931, significantly exceeding the FOOD AND DRINK median of $43,769, with a conversion rate between 3.00-3.50%, close to the category's high of 4.84%. The average order value (AOV) ranged from $225 to $250, near the sector's peak of $265. The site attracted 69,042 sessions, far below totalwine.com's impressive 16,159,312 sessions, yet surpassing the median of 11,175. Overall, laithwaites.com performed exceptionally well within its industry, demonstrating strong revenue and conversion metrics while maintaining competitive AOV and session counts.
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laithwaites.com competitors

In December 2025, laithwaites.com reported a revenue of $584,931 with 2,344 transactions and 69,042 sessions, resulting in an average order value (AOV) of $225-$250 and a conversion rate of 3.00-3.50%. In comparison to its competitors, laithwaites.com falls behind in revenue when compared to laithwaites.co.uk with $8,880,164, wsjwine.com with $2,307,842, and sundaytimeswineclub.co.uk with $2,357,981. However, laithwaites.com's conversion rate is on par with nprwineclub.org at 6.00-6.50% and higher than virginwines.com.au at 5.50-6.00%. laithwaites.com's AOV falls within the mid-range of its competitors, with sundaytimeswineclub.co.uk reporting the highest AOV of $150-$175. Despite not leading in revenue, laithwaites.com's competitive conversion rate and decent AOV position it favorably within the market.

laithwaites.co.uk screenshot
#1 laithwaites.co.uk
8.9M
Revenue
1.2M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
nprwineclub.org screenshot
#2 nprwineclub.org
126.5K
Revenue
13.2K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
wsjwine.com screenshot
#3 wsjwine.com
2.3M
Revenue
339.8K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
virginwines.com.au screenshot
#4 virginwines.com.au
263K
Revenue
37.5K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
sundaytimeswineclub.co.uk screenshot
#5 sundaytimeswineclub.co.uk
2.4M
Revenue
97.3K
Sessions
14.0-14.5%
Conv. rate
$150-175
AOV
laithwaites.com vs top market performers
laithwaites.com
top retailers
conversion rate vs average order value for laithwaites.com and its competitors
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Revenue share by device at laithwaites.com

In December large majority of sales on laithwaites.com, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on laithwaites.com, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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laithwaites.com channels

Identify top traffic channels that drive growth for laithwaites.comand discover how performance of traffic channels has changed over time.

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laithwaites.com Google Ads spend

Evaluate laithwaites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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laithwaites.com devices

Review laithwaites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laithwaites.com top markets

Explore laithwaites.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laithwaites.com country & global rank

Assess the ranking of laithwaites.com among other retailers within its primary country and worldwide.

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