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Jan 2026
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Home/Insights/Retailers/laithwaites.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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291.1K
Revenue
Jan 26
52.8K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$250-275
AOV
Jan 26
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Laithwaites.com is a website offering a range of wines from various regions, alongside other specialty alcoholic beverages. Customers can explore an extensive selection of red, white, and sparkling wines, as well as beers, spirits, and mixers. The site also provides information on wine clubs and gift sets.

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laithwaites.com Annual Revenue and Growth

laithwaites.com's annual sales on its online store amounted to $6.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$6.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
laithwaites.com revenue by year

laithwaites.com's monthly revenueOVER TIME
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Over the past three months, laithwaites.com revenue has experienced growth of 12%, compared to the preceding three months.

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laithwaites.com revenue growth for last six months
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OVERVIEW
In January 2026, laithwaites.com, operating in the FOOD AND DRINK sector, generated $291,136 in online sales, significantly above the median of $46,974, yet far from totalwine.com’s $99,065,104. The website achieved a conversion rate of 2.00-2.50%, above the low end of 1.6%, but below the impressive 5.07% benchmark. Its average order value (AOV) ranged between $250-275, matching the high AOV in the industry, while the site recorded 52,756 sessions, which, despite being below the median of 11,152, reflects solid engagement compared to competitors in the sector.
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laithwaites.com competitors

In January 2026, laithwaites.com generated a revenue of $291,136 from 1,152 transactions and 52,756 sessions, with an average order value (AOV) ranging between $250-275 and a conversion rate of 2.00-2.50%. Compared to its competitors, laithwaites.com falls behind in revenue when compared to laithwaites.co.uk, which earned $3,782,915 from 28,204 transactions and 528,287 sessions with a higher AOV of $125-150 but a lower conversion rate of 5.00-5.50%. Additionally, the NPR Wine Club (nprwineclub.org) achieved a revenue of $115,433 from 780 transactions and 10,444 sessions with an AOV of $125-150 and a conversion rate of 7.00-7.50%. While laithwaites.com may not have the highest revenue among its competitors, its performance metrics in terms of AOV and conversion rate are comparable, positioning it competitively within the online wine market.

laithwaites.co.uk screenshot
#1 laithwaites.co.uk
3.8M
Revenue
528.3K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
nprwineclub.org screenshot
#2 nprwineclub.org
115.4K
Revenue
10.4K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
wsjwine.com screenshot
#3 wsjwine.com
1.1M
Revenue
133.1K
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
virginwines.com.au screenshot
#4 virginwines.com.au
195.5K
Revenue
26.4K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
sundaytimeswineclub.co.uk screenshot
#5 sundaytimeswineclub.co.uk
1.3M
Revenue
71.2K
Sessions
10.5-11.0%
Conv. rate
$150-175
AOV
laithwaites.com vs top market performers
laithwaites.com
top retailers
conversion rate vs average order value for laithwaites.com and its competitors
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Revenue share by device at laithwaites.com

In January large majority of sales on laithwaites.com, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on laithwaites.com, 90% was finalized on desktop devices, with 9.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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laithwaites.com channels

Identify top traffic channels that drive growth for laithwaites.comand discover how performance of traffic channels has changed over time.

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laithwaites.com Google Ads spend

Evaluate laithwaites.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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laithwaites.com devices

Review laithwaites.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laithwaites.com top markets

Explore laithwaites.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laithwaites.com country & global rank

Assess the ranking of laithwaites.com among other retailers within its primary country and worldwide.

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