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May 2025
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Home/Insights/Retailers/ironmanstore.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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101.9K
Revenue
90.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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Ironmanstore.com is an online platform offering a wide array of merchandise related to the iconic Ironman triathlon events. The website provides a range of items for sale, including apparel, accessories, and training equipment, catering to athletes and fans alike who seek to embody the endurance and determination associated with the Ironman brand.

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ironmanstore.com's revenueOVER TIME
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Over the past three months, ironmanstore.com revenue has experienced decline of 17%, compared to the preceding three months.

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ironmanstore.com revenue decline for last six months
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OVERVIEW
In May 2025, ironmanstore.com in the SPORTS industry had online sales revenue of $101,885, a conversion rate of 0.50-1.00%, and an average order value (AOV) of $200-225. With 90,484 sessions, ironmanstore.com performed well compared to the median of 29,719 sessions in the category. However, it fell short of garmin.com, the top performer with $189,203,870 in revenue and 47,255,232 sessions. ironmanstore.com's AOV was lower than the highest at $565 but higher than the lowest at $79. Overall, ironmanstore.com showed strong performance metrics in May.
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ironmanstore.com competitors

In May 2025, ironmanstore.com reported revenue of $101,885 from 492 transactions and 90,484 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 0.50-1.00%. Compared to its competitors, ironmanstore.com lags behind in revenue and transactions but has a similar AOV and conversion rate. roka.com leads the pack with $1,803,205 in revenue from 6,744 transactions and 496,748 sessions, with an AOV of $250-275 and a conversion rate of 1.00-1.50%. bauer.com follows closely behind with $1,446,811 in revenue, while lululemon.com dominates the market with $109,612,438 in revenue from 584,755 transactions and 24,146,450 sessions, boasting a higher conversion rate of 2.00-2.50%. Despite stiff competition, ironmanstore.com holds its own in the market, offering a comparable AOV and conversion rate to some of its top competitors.

lululemon.com screenshot
#1 lululemon.com
109.6M
Revenue
24.1M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
lululemon.de screenshot
#2 lululemon.de
1.4M
Revenue
323.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
pennstateclothes.com screenshot
#3 pennstateclothes.com
77.4K
Revenue
48.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
roka.com screenshot
#4 roka.com
1.8M
Revenue
496.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
bauer.com screenshot
#5 bauer.com
1.4M
Revenue
450.6K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
ironmanstore.com vs top market performers
ironmanstore.com
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conversion rate vs average order value for ironmanstore.com and its competitors
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Revenue share by device at ironmanstore.com

In May large majority of sales on ironmanstore.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.

In May large majority of sales on ironmanstore.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.
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ironmanstore.com channels

Identify top traffic channels that drive growth for ironmanstore.comand discover how performance of traffic channels has changed over time.

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ironmanstore.com Google Ads spend

Evaluate ironmanstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ironmanstore.com devices

Review ironmanstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ironmanstore.com top markets

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ironmanstore.com country & global rank

Assess the ranking of ironmanstore.com among other retailers within its primary country and worldwide.

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