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Oct 2025
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Home/Insights/Retailers/ironcompany.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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403.8K
Revenue
Oct 25
62.4K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$800-900
AOV
Oct 25
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Discover why IRON COMPANY is the go-to source for residential, commercial, and government fitness solutions for over 25 years. Leveraging more than two decades of expertise, we offer an unparalleled selection of gym flooring, free weights, strength, and cardio equipment. Shop with the industry pioneers who prioritize quality over commodity and enjoy expert guidance, trusted products, and a long-standing GSA contract with the US Government and military. Equip your space with the best, choose IRON COMPANY. #TrustedSince1997

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ironcompany.com Annual Revenue and Growth

ironcompany.com's annual sales on its online store amounted to $5.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ironcompany.com revenue by year

ironcompany.com's monthly revenueOVER TIME
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Over the past three months, ironcompany.com revenue has experienced growth of 28%, compared to the preceding three months.

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ironcompany.com revenue growth for last six months
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OVERVIEW
In October 2025, ironcompany.com achieved online sales revenue of $403,815, significantly exceeding the sports industry median of $84,340, while also boasting an average order value (AOV) of $825-850, well above the industry low of $75. The site had a conversion rate between 0.50-1.00%, notably lower than the high of 3.14% in the industry. With 62,386 sessions, ironcompany.com outperformed the median of 29,455 sessions, yet lagged behind the top competitor, dickssportinggoods.com, which recorded 38,669,098 sessions, highlighting the competitive landscape within the sports retail market.
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ironcompany.com competitors

ironcompany.com falls behind its competitors in terms of revenue, with only $403,815 in October 2025 compared to Titan Fitness at $2,623,789 and Rep Fitness at $1,792,809. However, ironcompany.com has a higher average order value (AOV) ranging from $825 to $850, surpassing its competitors like Power Systems at $325 to $350 and Valor Fitness at $275 to $300. ironcompany.com also has a lower conversion rate of 0.50-1.00% compared to Power Systems at 9.00-9.50% and Rep Fitness at 1.00-1.50%. Despite having a lower revenue, ironcompany.com manages to maintain a competitive AOV and a reasonable conversion rate. To improve its performance, ironcompany.com could focus on increasing its revenue and conversion rate to match up with top competitors in the fitness equipment industry.

titan.fitness screenshot
#1 titan.fitness
2.6M
Revenue
770.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
power-systems.com screenshot
#2 power-systems.com
132.6K
Revenue
4.4K
Sessions
9.0-9.5%
Conv. rate
$325-350
AOV
valorfitness.com screenshot
#3 valorfitness.com
203.1K
Revenue
69.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
repfitness.com screenshot
#4 repfitness.com
1.8M
Revenue
791.5K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
fitnesssuperstore.com screenshot
#5 fitnesssuperstore.com
892K
Revenue
81.9K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
ironcompany.com vs top market performers
ironcompany.com
top retailers
conversion rate vs average order value for ironcompany.com and its competitors
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Revenue share by device at ironcompany.com

In October large majority of sales on ironcompany.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on ironcompany.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ironcompany.com channels

Identify top traffic channels that drive growth for ironcompany.comand discover how performance of traffic channels has changed over time.

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ironcompany.com Google Ads spend

Evaluate ironcompany.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ironcompany.com devices

Review ironcompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ironcompany.com top markets

Explore ironcompany.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ironcompany.com country & global rank

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