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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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301.3K
Revenue
Sep 25
62.3K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$800-900
AOV
Sep 25
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Discover why IRON COMPANY is the go-to source for residential, commercial, and government fitness solutions for over 25 years. Leveraging more than two decades of expertise, we offer an unparalleled selection of gym flooring, free weights, strength, and cardio equipment. Shop with the industry pioneers who prioritize quality over commodity and enjoy expert guidance, trusted products, and a long-standing GSA contract with the US Government and military. Equip your space with the best, choose IRON COMPANY. #TrustedSince1997

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ironcompany.com Annual Revenue and Growth

ironcompany.com's annual sales on its online store amounted to $5.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ironcompany.com revenue by year

ironcompany.com's monthly revenueOVER TIME
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Over the past three months, ironcompany.com revenue has experienced decline of 0.8%, compared to the preceding three months.

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ironcompany.com revenue decline for last six months
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OVERVIEW
In September 2025, ironcompany.com generated $301,335 in online sales, significantly exceeding the sports industry median of $77,565, while its conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 3.05%. The average order value (AOV) was between $825 and $850, surpassing the industry average of $539, while sessions reached 62,306, more than double the median of 30,275 but dwarfed by Garmin's 47,231,640 sessions, highlighting ironcompany.com's competitive yet challenging positioning in the sports category.
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ironcompany.com competitors

ironcompany.com lags behind its competitors in terms of revenue, with a total of $301,335 in September 2025 compared to Titan Fitness at $2,270,475 and Rep Fitness at $2,230,280. In terms of transactions, ironcompany.com had 359 transactions, while Rep Fitness had 10,270 and Titan Fitness had 9,125. However, ironcompany.com had a higher average order value (AOV) range of $825-850 compared to its competitors, with Fitness Superstore coming closest at $875-900. ironcompany.com's conversion rate of 0.50-1.00% falls within the range of its competitors, with Valor Fitness and Titan Fitness also falling in that range. Despite lagging in revenue and transactions, ironcompany.com performs well in terms of AOV and conversion rate in comparison to its competitors in the fitness equipment industry.

titan.fitness screenshot
#1 titan.fitness
2.3M
Revenue
774.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
power-systems.com screenshot
#2 power-systems.com
109.6K
Revenue
5.8K
Sessions
5.5-6.0%
Conv. rate
$300-325
AOV
valorfitness.com screenshot
#3 valorfitness.com
162.9K
Revenue
55.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
repfitness.com screenshot
#4 repfitness.com
2.2M
Revenue
919.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
fitnesssuperstore.com screenshot
#5 fitnesssuperstore.com
696.3K
Revenue
78.6K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
ironcompany.com vs top market performers
ironcompany.com
top retailers
conversion rate vs average order value for ironcompany.com and its competitors
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Revenue share by device at ironcompany.com

In September large majority of sales on ironcompany.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on ironcompany.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ironcompany.com channels

Identify top traffic channels that drive growth for ironcompany.comand discover how performance of traffic channels has changed over time.

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ironcompany.com Google Ads spend

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ironcompany.com devices

Review ironcompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ironcompany.com top markets

Explore ironcompany.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ironcompany.com country & global rank

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