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Mar 2026
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Home/Insights/Retailers/lifefitness.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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2M
Revenue
Mar 26
625.7K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$275-300
AOV
Mar 26
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LifeFitness.com is a website that offers a wide range of fitness equipment and accessories. Their products include treadmills, ellipticals, exercise bikes, strength training machines, as well as accessories like exercise mats and wearable fitness trackers. The website provides detailed information about each product, its features, and specifications to assist customers in making informed purchasing decisions.

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lifefitness.com Annual Revenue and Growth

lifefitness.com's annual sales on its online store amounted to $23M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$23M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
lifefitness.com revenue by year

lifefitness.com's monthly revenueOVER TIME
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Over the past three months, lifefitness.com revenue has experienced growth of 13%, compared to the preceding three months.

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lifefitness.com revenue growth for last six months
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OVERVIEW
In March 2026, lifefitness.com generated $2,032,261 in online sales, significantly surpassing the sports industry median of $85,085, though far from the category leader, garmin.com, at $126,145,550; the site had a conversion rate between 1.00-1.50%, lower than the high benchmark of 3.09%, and an average order value (AOV) of $275-300, below the industry's peak AOV of $538; with 625,721 sessions, lifefitness.com outperformed the median of 31,259 sessions but lagged considerably behind the leader, dickssportinggoods.com, which had 42,240,065 sessions.
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lifefitness.com competitors

In March 2026, lifefitness.com outperformed its competitors in terms of revenue, with a total of $2,032,261. This was significantly higher than fitnesssuperstore.com, globalfitness.com, primofitnessusa.com, johnsonfitness.com, and bestgymequipment.co.uk. The number of transactions on lifefitness.com was also the highest among its competitors, with 7,316 transactions. The site also had the highest number of sessions, with 625,721 visits. While the average order value (AOV) on lifefitness.com ranged from $275-$300, it was lower than some of its competitors such as fitnesssuperstore.com and johnsonfitness.com. However, the conversion rate on lifefitness.com ranged from 1.00-1.50%, which was on par with most of its competitors, except for fitnesssuperstore.com which had a higher conversion rate. Overall, lifefitness.com demonstrated strong performance compared to its competitors in March 2026.

fitnesssuperstore.com screenshot
#1 fitnesssuperstore.com
872.2K
Revenue
85.8K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
primofitnessusa.com screenshot
#2 primofitnessusa.com
22.6K
Revenue
9.5K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
globalfitness.com screenshot
#3 globalfitness.com
135.5K
Revenue
25.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
johnsonfitness.com screenshot
#4 johnsonfitness.com
1.4M
Revenue
265K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
bestgymequipment.co.uk screenshot
#5 bestgymequipment.co.uk
24.6K
Revenue
32.5K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
lifefitness.com vs top market performers
lifefitness.com
top retailers
conversion rate vs average order value for lifefitness.com and its competitors
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Revenue share by device at lifefitness.com

In March large majority of sales on lifefitness.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In March large majority of sales on lifefitness.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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lifefitness.com channels

Identify top traffic channels that drive growth for lifefitness.comand discover how performance of traffic channels has changed over time.

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lifefitness.com Google Ads spend

Evaluate lifefitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lifefitness.com devices

Review lifefitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lifefitness.com top markets

Explore lifefitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lifefitness.com country & global rank

Assess the ranking of lifefitness.com among other retailers within its primary country and worldwide.

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