lifefitness.com
LifeFitness.com is a website that offers a wide range of fitness equipment and accessories. Their products include treadmills, ellipticals, exercise bikes, strength training machines, as well as accessories like exercise mats and wearable fitness trackers. The website provides detailed information about each product, its features, and specifications to assist customers in making informed purchasing decisions.
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lifefitness.com Annual Revenue and Growth
lifefitness.com's annual sales on its online store amounted to $18M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
lifefitness.com's monthly revenueOVER TIME
Over the past three months, lifefitness.com revenue has experienced decline of 9.1%, compared to the preceding three months.
lifefitness.com competitors
In November 2025, lifefitness.com stands out amongst its competitors in terms of revenue, transactions, and sessions. With a revenue of $1,831,288, 6,601 transactions, and 558,906 sessions, lifefitness.com outperforms its competitors. The average order value (AOV) for lifefitness.com falls between $275-300, and the conversion rate is 1.00-1.50%. In comparison, fitnesssuperstore.com has a revenue of $1,041,226 with 1,180 transactions and 85,339 sessions, while johnsonfitness.com has a revenue of $1,420,807 with 1,388 transactions and 391,139 sessions. The AOV for fitnesssuperstore.com is $875-900, and for johnsonfitness.com, it is $1000-1025. However, lifefitness.com has a higher conversion rate than both fitnesssuperstore.com and johnsonfitness.com, indicating a stronger performance in turning sessions into transactions.
Revenue share by device at lifefitness.com
In November large majority of sales on lifefitness.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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lifefitness.com channels
Identify top traffic channels that drive growth for lifefitness.comand discover how performance of traffic channels has changed over time.
lifefitness.com Google Ads spend
Evaluate lifefitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifefitness.com devices
Review lifefitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
