americanbarbell.com
AmericanBarbell.com is an online platform that offers a wide array of fitness equipment and accessories. Their range includes barbells, weight plates, dumbbells, kettlebells, and gym machines. They also provide a variety of fitness accessories such as foam rollers, exercise bands, and weightlifting belts, catering to athletes and fitness enthusiasts.
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americanbarbell.com Annual Revenue and Growth
americanbarbell.com's annual sales on its online store amounted to $4.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
americanbarbell.com's monthly revenueOVER TIME
Over the past three months, americanbarbell.com revenue has experienced decline of 6.7%, compared to the preceding three months.
Top products on americanbarbell.comby revenue
americanbarbell.com competitors
When comparing americanbarbell.com to its competitors in September 2025, it is evident that American Barbell falls in the middle of the pack in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. americanbarbell.com generated $191,550 in revenue from 513 transactions and 30,851 sessions, with an AOV ranging from $350 to $375 and a conversion rate of 1.50-2.00. In comparison, Vulcan Strength had slightly lower revenue at $135,479, with 283 transactions and 29,176 sessions, a higher AOV of $475-500, and a lower conversion rate of 0.50-1.00. On the other hand, Fringe Sport outperformed American Barbell with significantly higher revenue at $427,919, 1,620 transactions, 222,484 sessions, a lower AOV of $250-275, and a similar conversion rate of 0.50-1.00. Ultimately, American Barbell demonstrates strong performance in key metrics compared to some competitors, but lags behind others in terms of revenue and sessions.
Revenue share by device at americanbarbell.com
In September large majority of sales on americanbarbell.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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americanbarbell.com channels
Identify top traffic channels that drive growth for americanbarbell.comand discover how performance of traffic channels has changed over time.
americanbarbell.com Google Ads spend
Evaluate americanbarbell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
americanbarbell.com devices
Review americanbarbell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
