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May 2025
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Home/Insights/Retailers/americanbarbell.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for americanbarbell.comamericanbarbell.com

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215.6K
Revenue
33.7K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
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AmericanBarbell.com is an online platform that offers a wide array of fitness equipment and accessories. Their range includes barbells, weight plates, dumbbells, kettlebells, and gym machines. They also provide a variety of fitness accessories such as foam rollers, exercise bands, and weightlifting belts, catering to athletes and fitness enthusiasts.

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americanbarbell.com's revenueOVER TIME
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Over the past three months, americanbarbell.com revenue has experienced decline of 37%, compared to the preceding three months.

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americanbarbell.com revenue decline for last six months
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Top products on americanbarbell.comby revenue

#1 American Barbell Rubber Olympic Plates
$120.7
Price
$323.7K
Revenue
#2 American Barbell Urethane Olympic Plates
$133
Price
$174.4K
Revenue
#3 American Barbell Medicine Ball
$57
Price
$129.7K
Revenue
#4 Stainless Steel IPF Power Lifting Chewy Bar
$699.6
Price
Revenue
#5 Color LB Urethane Pro Series Plates
$393.7
Price
Revenue
#6 Color Strength Bands
$19.7
Price
Revenue
#7 Triceps Press Down Rope Cable Attachment with Rubber Ends
$56.9
Price
Revenue
#8 American Barbell Half Rack
$1.8K
Price
Revenue
#9 Rotating Solid Pressdown V-Bar Cable Attachment
$66.1
Price
Revenue
#10 20KG Cerakote Limited Edition Sleigher Bar
$395
Price
Revenue
#1 American Barbell Rubber Olympic Plates
$120.7
Price
$323.7K
Revenue
#2 American Barbell Urethane Olympic Plates
$133
Price
$174.4K
Revenue
#3 American Barbell Medicine Ball
$57
Price
$129.7K
Revenue
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OVERVIEW
In May 2025, americanbarbell.com in the SPORTS industry had a revenue of $215,635 for online sales, with a conversion rate of 1.50-2.00% and an AOV of $400-425. This puts them above the median revenue of $84,330, below the high conversion rate of 3.0%, above the median AOV of $79, and below the high AOV of $565. They also had 33,721 sessions, ranking below garmin.com with 47,255,232 sessions but above the median of 29,719 in the SPORTS category.
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americanbarbell.com competitors

In May 2025, American Barbell had a revenue of $215,635 from 538 transactions and 33,721 sessions, with an Average Order Value (AOV) of $400-425 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, Vulcan Strength had a revenue of $148,738 from 313 transactions and 31,404 sessions, with an AOV of $475-500 and a conversion rate of 0.50-1.00%. Fringe Sport outperformed American Barbell with a revenue of $468,054 from 1,697 transactions and 180,750 sessions, but had a lower AOV of $275-300 and a similar conversion rate of 0.50-1.00%. Ivanko Barbell had a revenue of $31,871 from 115 transactions and 10,180 sessions, with an AOV of $275-300 and a conversion rate of 1.00-1.50%. Iron Company surpassed all with a revenue of $267,161 from 318 transactions and 66,530 sessions, boasting a high AOV of $825-850 but a lower conversion rate of 0.00-0.50%.

vulcanstrength.com screenshot
#1 vulcanstrength.com
148.7K
Revenue
31.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
ivankobarbell.com screenshot
#2 ivankobarbell.com
31.9K
Revenue
10.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
fringesport.com screenshot
#3 fringesport.com
468.1K
Revenue
180.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
ironcompany.com screenshot
#4 ironcompany.com
267.2K
Revenue
66.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
titan.fitness screenshot
#5 titan.fitness
2.9M
Revenue
842.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
americanbarbell.com vs top market performers
americanbarbell.com
top retailers
conversion rate vs average order value for americanbarbell.com and its competitors
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Revenue share by device at americanbarbell.com

In May large majority of sales on americanbarbell.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.

In May large majority of sales on americanbarbell.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.
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americanbarbell.com channels

Identify top traffic channels that drive growth for americanbarbell.comand discover how performance of traffic channels has changed over time.

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americanbarbell.com Google Ads spend

Evaluate americanbarbell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americanbarbell.com devices

Review americanbarbell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americanbarbell.com top markets

Explore americanbarbell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americanbarbell.com country & global rank

Assess the ranking of americanbarbell.com among other retailers within its primary country and worldwide.

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