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May 2025
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Home/Insights/Retailers/instanatural.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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5.5K
Revenue
3.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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InstaNatural.com is an e-commerce platform that offers a variety of skincare, haircare, and body care products. Their product range includes serums, moisturizers, cleansers, masks, oils, shampoos, and conditioners. They prioritize natural and organic ingredients, free from harmful chemicals, and strive for cruelty-free and eco-friendly manufacturing practices.

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instanatural.com's revenueOVER TIME
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Over the past three months, instanatural.com revenue has experienced decline of 39%, compared to the preceding three months.

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instanatural.com revenue decline for last six months
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OVERVIEW
instanatural.com's performance metrics for May 2025: online sales revenue of $5,500 (median $46,882, highest $96,002,620), conversion rate of 2.50-3.00% (high 4.51%, low 1.17%), AOV of $50-75 (high $213, low $53), sessions at 3,361 (median 19,997, highest 38,510,361). Industry: BEAUTY AND COSMETICS.
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instanatural.com competitors

In May 2025, instanatural.com lags behind its competitors in terms of revenue, with only $5,500 compared to biossance.com's impressive $1,980,438 and artnaturals.com's $27,266. However, instanatural.com does have a competitive number of transactions at 94, similar to elizabethmott.com's 200. In terms of sessions, instanatural.com falls behind biossance.com's 245,916 but is on par with essentialwholesale.com's 5,762. The average order value (AOV) for instanatural.com ranges from $50-75, matching elizabethmott.com, while biossance.com and essentialwholesale.com have higher AOVs at $125-150. When it comes to conversion rates, instanatural.com falls in the middle of the pack at 2.50-3.00%, with biossance.com leading at 5.50-6.00% and artnaturals.com and essentialwholesale.com close behind at 2.00-2.50% and 3.50-4.00%, respectively.

artnaturals.com screenshot
#1 artnaturals.com
27.3K
Revenue
7.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
essentialwholesale.com screenshot
#2 essentialwholesale.com
27.5K
Revenue
5.8K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
elizabethmott.com screenshot
#3 elizabethmott.com
13.2K
Revenue
8.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
biossance.com screenshot
#4 biossance.com
2M
Revenue
245.9K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
instanatural.com vs top market performers
instanatural.com
top retailers
conversion rate vs average order value for instanatural.com and its competitors
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Revenue share by device at instanatural.com

In May large majority of sales on instanatural.com, 69% was finalized on mobile devices, with 31% of sales coming from desktop devices.

In May large majority of sales on instanatural.com, 69% was finalized on mobile devices, with 31% of sales coming from desktop devices.
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instanatural.com channels

Identify top traffic channels that drive growth for instanatural.comand discover how performance of traffic channels has changed over time.

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instanatural.com Google Ads spend

Evaluate instanatural.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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instanatural.com devices

Review instanatural.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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instanatural.com top markets

Explore instanatural.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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instanatural.com country & global rank

Assess the ranking of instanatural.com among other retailers within its primary country and worldwide.

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