Grips
Mar 2024
All countries
Home/Insights/Retailers/iceland.co.uk
TRANSACTION INTELLIGENCE - MAR 2024 GLOBALLY

Favicon for iceland.co.ukiceland.co.uk

Get iceland.co.uk updates
Book a demo
38.5M
Revenue
6.7M
Sessions
6.0-6.5%
Conversion rate
$75-100
Average order value
Online only revenue for iceland.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Iceland.co.uk is a website featuring grocery products accessible in the UK. They provide a wide range of frozen food items, including meat, fish, vegetables, desserts, and ready meals. Additionally, they offer household essentials, beverages, toiletries, and pet supplies, aiming to cater to diverse customer needs and preferences.

iceland.co.uk’s revenueOVER TIME
View real-time data

Over the past three months, iceland.co.uk revenue has experienced decline of 1.5%, compared to the preceding three months.

View real-time data
iceland.co.uk revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In March 2024, iceland.co.uk in the FOOD AND DRINK industry had a revenue of $38,463,600 with a median of $93,085. The conversion rate was between 6.00-6.50%, higher than the very high rate of 4.69% and the low rate of 1.43%. The AOV ranged from $75-100, surpassing the very high of $182 and falling above the low of $53. The website had 6,729,940 sessions, less than the highest of 36,450,494 by kroger.com and below the median of 39,146 in the FOOD AND DRINK category.
Read more

iceland.co.uk competitors

In comparison to its competitors, iceland.co.uk stands out in terms of revenue with £38,463,600, but falls behind tesco.com and sainsburys.co.uk, who lead with £150,876,202 and £149,687,046 respectively. While iceland.co.uk has 436,632 transactions, morrisons.com trails with 397,173 transactions. In sessions, iceland.co.uk lags behind tesco.com with 6,729,940 sessions compared to Tesco's 33,910,192 sessions. The Average Order Value (AOV) for iceland.co.uk falls within the range of £75-£100, aligning with the industry standard. In conversion rates, iceland.co.uk is on par with asda.com at 6.00-6.50%, while sainsburys.co.uk leads with 8.50-9.00%. Overall, iceland.co.uk holds a strong position in the market, competing closely with top players but also facing some challenges in terms of sessions and revenue compared to tesco.com and sainsburys.co.uk.

#1 morrisons.com
41.9M
Revenue
8.8M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
#2 sainsburys.co.uk
149.7M
Revenue
20.4M
Sessions
8.5-9.0%
Conv. rate
$75-100
AOV
#3 asda.com
104.4M
Revenue
27.6M
Sessions
6.0-6.5%
Conv. rate
$50-75
AOV
#4 tesco.com
150.9M
Revenue
33.9M
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
#5 britishcornershop.co.uk
440.7K
Revenue
166.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for tesco.comtesco.com
Favicon for sainsburys.co.uksainsburys.co.uk
Favicon for asda.comasda.com
Favicon for morrisons.commorrisons.com
Favicon for iceland.co.ukiceland.co.uk
$38.5M
Favicon for britishessentials.combritishessentials.com
Favicon for britishcornershop.co.ukbritishcornershop.co.uk
TOP MARKET PERFORMERSby revenue
1
Favicon for tesco.comtesco.com
$150.9M
2
Favicon for sainsburys.co.uksainsburys.co.uk
3
Favicon for asda.comasda.com
4
Favicon for morrisons.commorrisons.com
5
Favicon for iceland.co.ukiceland.co.uk
6
Favicon for britishessentials.combritishessentials.com
7
Favicon for britishcornershop.co.ukbritishcornershop.co.uk
iceland.co.uk vs top market performers
iceland.co.uk
top retailers
conversion rate vs average order value for iceland.co.uk and its competitors
Talk to a product specialist to see all the competitors
Book a demo

iceland.co.uk brandsby revenue

1
Logo for toasterToaster
Top retailers:hoeffner.desaturn.dexxxlutz.de
2
Logo for drinksDrinks
Top retailers:cvs.commicrocenter.comsainsburys.co.uk
3
Logo for luxury foodLuxury Food
4
Book a demo
Top retailers:musicnotes.compureejuicebar.comdouglas.de

iceland.co.uk categoriesby revenue

1
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
2
Brandy
Top retailers:totalwine.comsafeway.comamazon.de
3
Prepared Foods
Top retailers:safeway.comheb.comkroger.com
4
Book a demo
Top retailers:morrisons.comgoldbelly.comhannaford.com
5
Book a demo
Top retailers:esn.commorrisons.comamazon.de
Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

iceland.co.uk channels

Identify top traffic channels that drive growth for iceland.co.ukand discover how performance of traffic channels has changed over time.

Book a demo

iceland.co.uk Google Ads spend

Evaluate iceland.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

iceland.co.uk devices

Review iceland.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

iceland.co.uk top markets

Explore iceland.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

iceland.co.uk country & global rank

Assess the ranking of iceland.co.uk among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Book a demo
Book a demo
Grips Platform Dashboard
Grips
ImprintPrivacy PolicyTerms of Service
© Grips 2022 All Rights Reserved