houseoflashes.com
Houseoflashes.com is a digital retail platform that offers an extensive range of false eyelashes. The website features a variety of lashes, including natural-looking, dramatic, and specialty designs. They also sell lash adhesive and a selection of eye makeup tools. The site provides online ordering and shipping services.
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houseoflashes.com Annual Revenue and Growth
houseoflashes.com's annual sales on its online store amounted to $801.5K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
houseoflashes.com's monthly revenueOVER TIME
Over the past three months, houseoflashes.com revenue has experienced decline of 51%, compared to the preceding three months.
houseoflashes.com competitors
In April 2026, houseoflashes.com achieved impressive metrics with a revenue of $73,811, 1,694 transactions, and 33,892 sessions, yielding a conversion rate between 4.50% and 5.00%. In contrast, mademoisellelash.com generated $13,561 with 271 transactions from 7,829 sessions and a lower conversion rate of 3.00% to 3.50%. nikkiajoycosmetics.com reported $12,523 in revenue and 422 transactions from 12,817 sessions, with a similar conversion rate of 3.00% to 3.50%. lillylashes.com outperformed with $88,449 in revenue, though its conversion rate of 1.50% to 2.00% was notably low given its 76,152 sessions. velourbeauty.com recorded $74,306 with a significantly higher average order value (AOV) of $100-$125 but a lower transaction count of 693. Meanwhile, lotuslashes.com struggled with only $2,053 in revenue and 30 transactions, underscoring houseoflashes.com’s stronger market position overall.
Revenue share by device at houseoflashes.com
In April large majority of sales on houseoflashes.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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houseoflashes.com channels
Identify top traffic channels that drive growth for houseoflashes.comand discover how performance of traffic channels has changed over time.
houseoflashes.com Google Ads spend
Evaluate houseoflashes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
houseoflashes.com devices
Review houseoflashes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
