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Dec 2025
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Home/Insights/Retailers/stitchery.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for stitchery.comstitchery.com

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76.7K
Revenue
Dec 25
49K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Stitchery.com is an online platform offering a wide range of crafting supplies and equipment. They provide a variety of sewing patterns, fabrics, and embroidery kits to individuals interested in needlework. Additionally, the website offers various tools and accessories like needles, threads, and embroidery hoops to support different stitching projects.

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stitchery.com Annual Revenue and Growth

stitchery.com's annual sales on its online store amounted to $1.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
stitchery.com revenue by year

stitchery.com's monthly revenueOVER TIME
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Over the past three months, stitchery.com revenue has experienced growth of 53%, compared to the preceding three months.

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stitchery.com revenue growth for last six months
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OVERVIEW
In December 2025, stitchery.com generated $76,730 in online sales with a conversion rate of 1.50-2.00%, below the home_and_garden industry median of $114,229 and the high benchmark of 3.32%. The site's average order value (AOV) ranged from $75-100, significantly lower than the high of $667, while sessions reached 48,963, surpassing the median of 33,723 but falling short of homedepot.com's impressive 141,891,489 sessions. Overall, stitchery.com showcases potential for growth in revenue and conversion efficiency within the competitive home_and_garden market.
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stitchery.com competitors

In December 2025, stitchery.com generated a revenue of $76,730 from 791 transactions and 48,963 sessions, with an average order value (AOV) of $75-$100 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, needlepoint.com outperformed stitchery.com in revenue with $333,544, from 1,985 transactions and 100,010 sessions, while maintaining the same conversion rate range. needlepoint-for-fun.com had a significantly lower revenue of $2,940 but a higher conversion rate of 4.00-4.50% from 31 transactions and 715 sessions. On the other hand, 123stitch.com and herrschners.com both surpassed stitchery.com in revenue with $924,400 and $1,126,281 respectively, but had lower conversion rates in the range of 2.50-3.00%. Despite stitchery.com's strong performance in revenue, it could potentially improve its conversion rate to remain competitive with its peers.

needlepoint.com screenshot
#1 needlepoint.com
333.5K
Revenue
100K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
needlepoint-for-fun.com screenshot
#2 needlepoint-for-fun.com
2.9K
Revenue
714.7
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
123stitch.com screenshot
#3 123stitch.com
924.4K
Revenue
515.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
herrschners.com screenshot
#4 herrschners.com
1.1M
Revenue
770.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
stitchery.com vs top market performers
stitchery.com
top retailers
conversion rate vs average order value for stitchery.com and its competitors
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Revenue share by device at stitchery.com

In December large majority of sales on stitchery.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on stitchery.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stitchery.com channels

Identify top traffic channels that drive growth for stitchery.comand discover how performance of traffic channels has changed over time.

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stitchery.com Google Ads spend

Evaluate stitchery.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stitchery.com devices

Review stitchery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stitchery.com top markets

Explore stitchery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stitchery.com country & global rank

Assess the ranking of stitchery.com among other retailers within its primary country and worldwide.

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