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Nov 2025
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Home/Insights/Retailers/stitchery.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for stitchery.comstitchery.com

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80.9K
Revenue
Nov 25
45.3K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Stitchery.com is an online platform offering a wide range of crafting supplies and equipment. They provide a variety of sewing patterns, fabrics, and embroidery kits to individuals interested in needlework. Additionally, the website offers various tools and accessories like needles, threads, and embroidery hoops to support different stitching projects.

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stitchery.com Annual Revenue and Growth

stitchery.com's annual sales on its online store amounted to $1.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
stitchery.com revenue by year

stitchery.com's monthly revenueOVER TIME
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Over the past three months, stitchery.com revenue has experienced growth of 51%, compared to the preceding three months.

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stitchery.com revenue growth for last six months
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OVERVIEW
In November 2025, stitchery.com generated $80,901 in online sales, falling below the home and garden median of $122,040, with a conversion rate of 1.50-2.00%, less than the industry high of 3.53%. The average order value (AOV) ranged from $75-100, significantly lower than the top-tier AOV of $672, while sessions reached 45,271, surpassing the median of 32,500 but far from the leading homedepot.com’s 171,906,089 sessions, indicating potential for growth in both sales and customer engagement within the competitive home and garden sector.
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stitchery.com competitors

In November 2025, stitchery.com had a revenue of $80,901 with 834 transactions and 45,271 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, needlepoint.com outperformed stitchery.com with a revenue of $781,321, 3,937 transactions, and 76,459 sessions, along with an AOV of $175-200 and a conversion rate of 5.00-5.50%. 123stitch.com also showed higher performance metrics than stitchery.com, with a revenue of $914,622, 13,483 transactions, and 437,482 sessions, and a conversion rate of 3.00-3.50%. However, stitchery.com fared better than needlepoint-for-fun.com and herrschners.com in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, stitchery.com holds its own among its competitors, showing strong performance in certain areas while lagging behind in others.

needlepoint.com screenshot
#1 needlepoint.com
781.3K
Revenue
76.5K
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
needlepoint-for-fun.com screenshot
#2 needlepoint-for-fun.com
2.3K
Revenue
606.8
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
123stitch.com screenshot
#3 123stitch.com
914.6K
Revenue
437.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
herrschners.com screenshot
#4 herrschners.com
1.3M
Revenue
769.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
stitchery.com vs top market performers
stitchery.com
top retailers
conversion rate vs average order value for stitchery.com and its competitors
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Revenue share by device at stitchery.com

In November large majority of sales on stitchery.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on stitchery.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stitchery.com channels

Identify top traffic channels that drive growth for stitchery.comand discover how performance of traffic channels has changed over time.

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stitchery.com Google Ads spend

Evaluate stitchery.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stitchery.com devices

Review stitchery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stitchery.com top markets

Explore stitchery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stitchery.com country & global rank

Assess the ranking of stitchery.com among other retailers within its primary country and worldwide.

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