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Oct 2025
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Home/Insights/Retailers/heimanfireequipment.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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31.6K
Revenue
Oct 25
6.1K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS SERVICES

Heimanfireequipment.com is an online platform that provides fire- and safety-related products for commercial, industrial, and residential needs. The website offers a wide range of items such as fire extinguishers, alarms, sprinkler systems, and fire suppression equipment from different manufacturers. It also provides informative resources on fire safety.

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heimanfireequipment.com Annual Revenue and Growth

heimanfireequipment.com's annual sales on its online store amounted to $700.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$700.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
heimanfireequipment.com revenue by year

heimanfireequipment.com's monthly revenueOVER TIME
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Over the past three months, heimanfireequipment.com revenue has experienced decline of 26%, compared to the preceding three months.

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heimanfireequipment.com revenue decline for last six months
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OVERVIEW
In October 2025, heimanfireequipment.com reported online sales revenue of $31,566, significantly below the industry median of $77,757. The site achieved a conversion rate between 2.50-3.00%, which is above the lower industry threshold of 1.24% but far from the high of 5.01%. With an average order value (AOV) ranging from $175-200, it is below the industry high of $627, yet above the low of $105. The website attracted 6,052 sessions, falling short of the industry median of 12,058, highlighting opportunities for growth and improvement in its online performance.
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heimanfireequipment.com competitors

In October 2025, heimanfireequipment.com falls behind its competitors in terms of revenue, with only $31,566 compared to the highest earner, firepenny.com, which generated $579,424. In terms of transactions, heimanfireequipment.com had 159, whereas firepenny.com had 1,054. The website also lags behind in sessions, with only 6,052 compared to thefirestore.com's 165,523. Additionally, heimanfireequipment.com's average order value (AOV) ranges from $175 to $200, while competitors like firepenny.com and firehosedirect.com have higher AOVs of $525 to $550 and $425 to $450, respectively. The conversion rate for heimanfireequipment.com is in line with most competitors, ranging from 2.50% to 3.00%. Overall, heimanfireequipment.com has room for growth and improvement in revenue, transactions, sessions, and AOV compared to its competitors in the fire equipment industry.

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88.8K
Revenue
8.6K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
firepenny.com screenshot
#2 firepenny.com
579.4K
Revenue
44.2K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
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#3 firehosedirect.com
145K
Revenue
30.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
thefirestore.com screenshot
#4 thefirestore.com
876.6K
Revenue
165.5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
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#5 supplycache.com
104.1K
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25.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
heimanfireequipment.com vs top market performers
heimanfireequipment.com
top retailers
conversion rate vs average order value for heimanfireequipment.com and its competitors
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Revenue share by device at heimanfireequipment.com

In October large majority of sales on heimanfireequipment.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on heimanfireequipment.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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heimanfireequipment.com channels

Identify top traffic channels that drive growth for heimanfireequipment.comand discover how performance of traffic channels has changed over time.

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heimanfireequipment.com Google Ads spend

Evaluate heimanfireequipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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heimanfireequipment.com devices

Review heimanfireequipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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heimanfireequipment.com top markets

Explore heimanfireequipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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heimanfireequipment.com country & global rank

Assess the ranking of heimanfireequipment.com among other retailers within its primary country and worldwide.

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