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Oct 2025
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Home/Insights/Retailers/firehosedirect.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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145K
Revenue
Oct 25
30.1K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Firehosedirect.com is an online platform that sells firefighting equipment and accessories. They offer various products like fire hoses, nozzles, fittings, and firefighting gear. The website offers a user-friendly browsing experience, provides detailed specifications, and caters to both individual customers and businesses in need of fire safety equipment.

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firehosedirect.com Annual Revenue and Growth

firehosedirect.com's annual sales on its online store amounted to $1.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
firehosedirect.com revenue by year

firehosedirect.com's monthly revenueOVER TIME
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Over the past three months, firehosedirect.com revenue has experienced growth of 2.6%, compared to the preceding three months.

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firehosedirect.com revenue growth for last six months
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OVERVIEW
In October 2025, firehosedirect.com generated $144,967 in online sales with a conversion rate between 1.00-1.50%, while the median revenue in the heavy industry and engineering sector is $162,210. Their average order value (AOV) ranged from $425-450, compared to a high of $757 and a low of $156 in the industry. With 30,120 sessions, firehosedirect.com exceeded the sector median of 21,093 but fell significantly short of the leading competitor, surplex.com, which recorded $6,010,818 in revenue. Overall, these metrics indicate room for growth in both conversion and sales.
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firehosedirect.com competitors

In October 2025, firehosedirect.com generated $144,967 in revenue from 30,120 sessions, with an average order value (AOV) of $425-450 and a conversion rate of 1.00-1.50. Comparing this data to its competitors, Cascade Fire (cascadefire.com) had revenue of $88,819 from 8,604 sessions, with a higher conversion rate of 2.00-2.50 but a lower AOV. QRFS (qrfs.com) outperformed firehosedirect.com in terms of revenue at $164,707 from 99,475 sessions, with a lower AOV and conversion rate. Supply Cache (supplycache.com) had revenue of $104,075 from 25,761 sessions, with a higher conversion rate and lower AOV compared to firehosedirect.com. Heiman Fire Equipment (heimanfireequipment.com) had lower revenue and sessions, but a higher conversion rate and lower AOV. Fire Penny (firepenny.com) stood out with significantly higher revenue, sessions, and AOV, along with a competitive conversion rate.

cascadefire.com screenshot
#1 cascadefire.com
88.8K
Revenue
8.6K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
qrfs.com screenshot
#2 qrfs.com
164.7K
Revenue
99.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
supplycache.com screenshot
#3 supplycache.com
104.1K
Revenue
25.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
heimanfireequipment.com screenshot
#4 heimanfireequipment.com
31.6K
Revenue
6.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
firepenny.com screenshot
#5 firepenny.com
579.4K
Revenue
44.2K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
firehosedirect.com vs top market performers
firehosedirect.com
top retailers
conversion rate vs average order value for firehosedirect.com and its competitors
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Revenue share by device at firehosedirect.com

In October large majority of sales on firehosedirect.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on firehosedirect.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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firehosedirect.com channels

Identify top traffic channels that drive growth for firehosedirect.comand discover how performance of traffic channels has changed over time.

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firehosedirect.com Google Ads spend

Evaluate firehosedirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firehosedirect.com devices

Review firehosedirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firehosedirect.com top markets

Explore firehosedirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firehosedirect.com country & global rank

Assess the ranking of firehosedirect.com among other retailers within its primary country and worldwide.

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