firepenny.com
Firepenny.com is an online platform that offers firefighting equipment, gear, and supplies. Their inventory includes apparel, boots, helmets, gloves, and safety apparel. They provide a wide range of products dedicated to meet the requirements of firefighters, ensuring safety during emergency situations.
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firepenny.com Annual Revenue and Growth
firepenny.com's annual sales on its online store amounted to $4.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
firepenny.com's monthly revenueOVER TIME
Over the past three months, firepenny.com revenue has experienced growth of 57%, compared to the preceding three months.
firepenny.com competitors
In the competitive landscape of firepenny.com, notable rivals include thefirestore.com, cascadefire.com, fire-etc.com, and supplycache.com. As of September 2026, firepenny.com achieved $985,000 in revenue from 1,762 transactions over 67,300 sessions, with an AOV between $550-575 and a conversion rate of 2.50-3.00%. thefirestore.com leads in revenue at $1.3 million and transactions with 3,669, though it trails firepenny.com in AOV and conversion rate. Meanwhile, cascadefire.com records $85,200 in revenue and 215 transactions, while fire-etc.com generates $110,000 with 277 transactions. supplycache.com, with revenue of $219,000 from 878 transactions, ranks below firepenny.com in AOV and conversion rate, illustrating a varied performance across these competitors.
Revenue share by device at firepenny.com
In September large majority of sales on firepenny.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries firepenny.com operates in
firepenny.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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firepenny.com channels
Identify top traffic channels that drive growth for firepenny.comand discover how performance of traffic channels has changed over time.
firepenny.com Google Ads spend
Evaluate firepenny.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
firepenny.com devices
Review firepenny.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
