firepenny.com
Firepenny.com is an online platform that offers firefighting equipment, gear, and supplies. Their inventory includes apparel, boots, helmets, gloves, and safety apparel. They provide a wide range of products dedicated to meet the requirements of firefighters, ensuring safety during emergency situations.
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firepenny.com Annual Revenue and Growth
firepenny.com's annual sales on its online store amounted to $4.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
firepenny.com's monthly revenueOVER TIME
Over the past three months, firepenny.com revenue has experienced growth of 35%, compared to the preceding three months.
firepenny.com competitors
In June 2026, firepenny.com generated $801,540 in revenue from 1,159 transactions across 50,795 sessions, resulting in an average order value (AOV) of approximately $675-700 and a conversion rate of 2.00-2.50%. In contrast, competitors show varied performance. For instance, thefirestore.com led with $1,481,878 in revenue from 4,501 transactions but had a lower conversion rate of 1.50-2.00%. heimanfireequipment.com reported $40,766 with an AOV of $175-200 and a conversion rate of 2.50-3.00%. supplycache.com had revenue of $232,743 with a lower AOV of $225-250 and a conversion rate of 1.50-2.00%. Meanwhile, fire-etc.com achieved a higher conversion rate of 3.00-3.50%, yet only generated $50,013 in revenue. cascadefire.com's performance was modest with $94,714 in revenue and a conversion rate matching firepenny.com. Overall, firepenny.com ranks competitively with robust revenue and high AOV compared to most competitors.
Revenue share by device at firepenny.com
In June large majority of sales on firepenny.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries firepenny.com operates in
firepenny.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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firepenny.com channels
Identify top traffic channels that drive growth for firepenny.comand discover how performance of traffic channels has changed over time.
firepenny.com Google Ads spend
Evaluate firepenny.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
firepenny.com devices
Review firepenny.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
