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May 2025
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Home/Insights/Retailers/glowcity.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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2K
Revenue
455.7
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Glowcity.com offers a wide range of glowing sports and outdoor equipment. The website sells products like light-up basketballs, soccer balls, LED accessories, and illuminated novelty items. Customers can find a variety of illuminating products for nighttime activities and events where visibility is low.

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glowcity.com's revenueOVER TIME
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Over the past three months, glowcity.com revenue has experienced decline of N/A, compared to the preceding three months.

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glowcity.com revenue decline for last six months
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OVERVIEW
In May 2025, glowcity.com's revenue for online sales was $1,989 with a conversion rate of 3.00-3.50% and an AOV of $125-150 in the e-commerce_and_shopping industry. The largest online store in the category is qvc.com with $120,848,035 in revenue. The highest conversion rate observed was 3.75%, while the lowest was 0.79%. The highest AOV recorded was $349, while the lowest was $57. glowcity.com had 456 sessions, with the highest at 27,739,926 from boots.com and a median of 37,355 sessions in the e-commerce_and_shopping industry.
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glowcity.com competitors

In May 2025, glowcity.com appears to be performing decently compared to its competitors. thecaliforniabeachco.com leads in revenue with $416,986, followed by glow.co.uk with $203,888. glowcity.com falls in the middle with $1,989 in revenue. However, glowcity.com has a higher conversion rate of 3.00-3.50% compared to its competitors, such as glowsource.com and glowyzoey.com, which have conversion rates of 1.50-2.00%. Additionally, glowcity.com has a lower number of transactions and sessions compared to thecaliforniabeachco.com and glow.co.uk, but a higher Average Order Value (AOV) ranging from $125-$150. Overall, while glowcity.com may not be the top performer in revenue, its strong conversion rate and higher AOV position it competitively in the market.

glowyzoey.com screenshot
#1 glowyzoey.com
10.3K
Revenue
5.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
glowsource.com screenshot
#2 glowsource.com
21.6K
Revenue
6.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
thecaliforniabeachco.com screenshot
#3 thecaliforniabeachco.com
417K
Revenue
44.9K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
glow.co.uk screenshot
#4 glow.co.uk
203.9K
Revenue
69.2K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
glowcity.com vs top market performers
glowcity.com
top retailers
conversion rate vs average order value for glowcity.com and its competitors
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glowcity.com channels

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glowcity.com Google Ads spend

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glowcity.com devices

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glowcity.com top markets

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glowcity.com country & global rank

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