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Dec 2025
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Home/Insights/Retailers/gardenista.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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374.5K
Revenue
Dec 25
193.6K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Gardenista.com is an online platform offering a variety of gardening-related content. Providing information, ideas, and inspiration to home garden enthusiasts, the website features articles about landscape design, plant care, outdoor projects, and garden tours. It serves as a comprehensive resource for all aspects of gardening.

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gardenista.com Annual Revenue and Growth

gardenista.com's annual sales on its online store amounted to $14.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
gardenista.com revenue by year

gardenista.com's monthly revenueOVER TIME
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Over the past three months, gardenista.com revenue has experienced growth of 1.7%, compared to the preceding three months.

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gardenista.com revenue growth for last six months
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OVERVIEW
In December 2025, gardenista.com, a key player in the home and garden/gardening sector, generated $374,479 in revenue, significantly exceeding the median of $59,804. Its conversion rate ranged from 0.50-1.00%, falling short of the high benchmark of 3.65%. With an average order value (AOV) between $200-225, it remains below the high standard of $308. The site attracted 193,631 sessions, considerably more than the median of 16,041 but still less than arborday.org's impressive 423,270 sessions, indicating room for growth in traffic and conversion strategies.
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gardenista.com competitors

In December 2025, gardenista.com reported a revenue of $374,479 from 1,746 transactions and 193,631 sessions with an average order value (AOV) ranging from $200 to $225 and a conversion rate of 0.50% to 1.00%. Comparing this to its competitors, The Sill generated a revenue of $773,428 from 6,410 transactions and 310,540 sessions with an AOV of $100 to $125 and a conversion rate of 2.00% to 2.50%. gardners.com outperformed with a revenue of $1,978,265 from 11,915 transactions and 414,835 sessions, showcasing an AOV of $150 to $175 and a conversion rate of 2.50% to 3.00%. Costa Farms lagged behind gardenista.com with a revenue of $214,651, 1,868 transactions, and 167,376 sessions, an AOV of $100 to $125, and a conversion rate of 1.00% to 1.50%. White Flower Farm and repotme.com fell within similar ranges as The Sill in terms of revenue and metrics.

thesill.com screenshot
#1 thesill.com
773.4K
Revenue
310.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
gardeners.com screenshot
#2 gardeners.com
2M
Revenue
414.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
costafarms.com screenshot
#3 costafarms.com
214.7K
Revenue
167.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
whiteflowerfarm.com screenshot
#4 whiteflowerfarm.com
744.2K
Revenue
194.7K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
repotme.com screenshot
#5 repotme.com
382.6K
Revenue
183.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
gardenista.com vs top market performers
gardenista.com
top retailers
conversion rate vs average order value for gardenista.com and its competitors
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Revenue share by device at gardenista.com

In December large majority of sales on gardenista.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In December large majority of sales on gardenista.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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gardenista.com channels

Identify top traffic channels that drive growth for gardenista.comand discover how performance of traffic channels has changed over time.

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gardenista.com Google Ads spend

Evaluate gardenista.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gardenista.com devices

Review gardenista.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gardenista.com top markets

Explore gardenista.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gardenista.com country & global rank

Assess the ranking of gardenista.com among other retailers within its primary country and worldwide.

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