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May 2026
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Home/Insights/Retailers/whiteflowerfarm.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.5M
Revenue
May 26
614.1K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$75-100
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Whiteflowerfarm.com is an online platform that offers a wide range of plants, bulbs, and gardening supplies. The website provides a detailed selection of perennials, annuals, shrubs, trees, and houseplants. Customers can also find gardening tools, accessories, fertilizers, and books related to gardening.

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whiteflowerfarm.com Annual Revenue and Growth

whiteflowerfarm.com's annual sales on its online store amounted to $14M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
whiteflowerfarm.com revenue by year

whiteflowerfarm.com's monthly revenueOVER TIME
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Over the past three months, whiteflowerfarm.com revenue has experienced growth of 101%, compared to the preceding three months.

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whiteflowerfarm.com revenue growth for last six months
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OVERVIEW
In May 2026, whiteflowerfarm.com generated impressive online sales revenue of $1,474,309, significantly surpassing the median of $120,627 in the home and garden industry. Its conversion rate ranged from 2.00-2.50%, close to the industry's high of 3.47%, with an average order value (AOV) between $75-$100. The site's sessions totaled 614,090, well above the median of 34,297 but far below homedepot.com's leading sessions of 184,815,510. While whiteflowerfarm.com thrives in a competitive landscape, its performance metrics highlight both strengths and areas for growth within the home and garden category.
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whiteflowerfarm.com competitors

In May 2026, whiteflowerfarm.com generated a revenue of $1,474,309 with a conversion rate of 2.00-2.50%, achieving 15,013 transactions from 614,090 sessions. Compared to its competitors, americanmeadows.com recorded slightly higher revenue at $1,543,786 but had a lower conversion rate of 1.00-1.50%. bluestoneperennials.com stood out significantly, with a revenue of $8,277,647 and an impressive conversion rate of 5.00-5.50%, benefiting from high traffic at 1,265,857 sessions. highcountrygardens.com achieved $1,969,534 in revenue but had a lower conversion rate of 1.50-2.00% with fewer sessions (581,889). Meanwhile, dutchgrown.com lagged behind at $297,900 with a low conversion rate of 0.50-1.00%, despite fewer sessions. Lastly, dutchbulbs.com reached $5,921,387 with a strong conversion rate of 4.50-5.00%. Overall, whiteflowerfarm.com performs competitively but faces stiff challenges, particularly from bluestoneperennials.com.

americanmeadows.com screenshot
#1 americanmeadows.com
1.5M
Revenue
945.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
bluestoneperennials.com screenshot
#2 bluestoneperennials.com
8.3M
Revenue
1.3M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
highcountrygardens.com screenshot
#3 highcountrygardens.com
2M
Revenue
581.9K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
dutchgrown.com screenshot
#4 dutchgrown.com
297.9K
Revenue
265.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
dutchbulbs.com screenshot
#5 dutchbulbs.com
5.9M
Revenue
530.2K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
whiteflowerfarm.com vs top market performers
whiteflowerfarm.com
top retailers
conversion rate vs average order value for whiteflowerfarm.com and its competitors
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Revenue share by device at whiteflowerfarm.com

In May large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries whiteflowerfarm.com operates in

whiteflowerfarm.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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whiteflowerfarm.com channels

Identify top traffic channels that drive growth for whiteflowerfarm.comand discover how performance of traffic channels has changed over time.

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whiteflowerfarm.com Google Ads spend

Evaluate whiteflowerfarm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whiteflowerfarm.com devices

Review whiteflowerfarm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whiteflowerfarm.com top markets

Explore whiteflowerfarm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whiteflowerfarm.com country & global rank

Assess the ranking of whiteflowerfarm.com among other retailers within its primary country and worldwide.

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