Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Mar 2026
All countries
Home/Insights/Retailers/whiteflowerfarm.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for whiteflowerfarm.comwhiteflowerfarm.com

Start benchmarking for free
Sign in with GoogleSign up with Google
1.5M
Revenue
Mar 26
388.6K
Sessions
Mar 26
3.5-4.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Whiteflowerfarm.com is an online platform that offers a wide range of plants, bulbs, and gardening supplies. The website provides a detailed selection of perennials, annuals, shrubs, trees, and houseplants. Customers can also find gardening tools, accessories, fertilizers, and books related to gardening.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

whiteflowerfarm.com Annual Revenue and Growth

whiteflowerfarm.com's annual sales on its online store amounted to $14M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
whiteflowerfarm.com revenue by year

whiteflowerfarm.com's monthly revenueOVER TIME
View real-time data

Over the past three months, whiteflowerfarm.com revenue has experienced decline of 3.3%, compared to the preceding three months.

View real-time data
whiteflowerfarm.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In March 2026, whiteflowerfarm.com achieved impressive online sales revenue of $1,478,029, significantly exceeding the home_and_garden median of $120,543. With a conversion rate of 3.50-4.00%, it surpasses the sector's high benchmark of 3.44%. The average order value (AOV) ranges from $100-125, which is competitive compared to the industry high of $677. The site attracted 388,649 sessions, far exceeding the median of 34,629, although it trails the highest competitor, homedepot.com, with 167,693,443 sessions, illustrating strong engagement in the home and garden category.
Read more

whiteflowerfarm.com competitors

In March 2026, White Flower Farm generated a revenue of $1,478,029 from 14,421 transactions with a conversion rate of 3.50-4.00% and an average order value (AOV) of $100-125. When compared to its competitors, American Meadows had a higher revenue of $1,754,564 but with fewer transactions at 11,847 and a lower conversion rate of 1.00-1.50%. Bluestone Perennials outperformed White Flower Farm in revenue with $2,898,541 and had more transactions at 21,967, but their conversion rate matched that of White Flower Farm at 3.50-4.00%. High Country Gardens had a revenue of $2,075,670 with 10,832 transactions and a slightly higher AOV of $175-200, while Dutch Bulbs led in revenue with $5,507,312 from 21,396 transactions and a high conversion rate of 4.50-5.00%. Despite the competitive landscape, White Flower Farm remains competitive in terms of revenue and conversion rate among its industry peers.

americanmeadows.com screenshot
#1 americanmeadows.com
1.8M
Revenue
902.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
bluestoneperennials.com screenshot
#2 bluestoneperennials.com
2.9M
Revenue
576.9K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
highcountrygardens.com screenshot
#3 highcountrygardens.com
2.1M
Revenue
519.6K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
dutchgrown.com screenshot
#4 dutchgrown.com
460.8K
Revenue
256K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
dutchbulbs.com screenshot
#5 dutchbulbs.com
5.5M
Revenue
437.1K
Sessions
4.5-5.0%
Conv. rate
$250-275
AOV
whiteflowerfarm.com vs top market performers
whiteflowerfarm.com
top retailers
conversion rate vs average order value for whiteflowerfarm.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at whiteflowerfarm.com

In March large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

whiteflowerfarm.com channels

Identify top traffic channels that drive growth for whiteflowerfarm.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

whiteflowerfarm.com Google Ads spend

Evaluate whiteflowerfarm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

whiteflowerfarm.com devices

Review whiteflowerfarm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

whiteflowerfarm.com top markets

Explore whiteflowerfarm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

whiteflowerfarm.com country & global rank

Assess the ranking of whiteflowerfarm.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard