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Apr 2026
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Home/Insights/Retailers/whiteflowerfarm.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for whiteflowerfarm.comwhiteflowerfarm.com

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1.7M
Revenue
Apr 26
518.8K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Whiteflowerfarm.com is an online platform that offers a wide range of plants, bulbs, and gardening supplies. The website provides a detailed selection of perennials, annuals, shrubs, trees, and houseplants. Customers can also find gardening tools, accessories, fertilizers, and books related to gardening.

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whiteflowerfarm.com Annual Revenue and Growth

whiteflowerfarm.com's annual sales on its online store amounted to $14M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
whiteflowerfarm.com revenue by year

whiteflowerfarm.com's monthly revenueOVER TIME
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Over the past three months, whiteflowerfarm.com revenue has experienced growth of 19%, compared to the preceding three months.

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whiteflowerfarm.com revenue growth for last six months
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OVERVIEW
In April 2026, whiteflowerfarm.com, operating in the home_and_garden category, achieved impressive online sales revenue of $1,724,792, significantly surpassing the median of $116,511. With a conversion rate of 3.00-3.50%, it exceeded the category's high benchmark of 3.31%. The average order value (AOV) ranged between $100-125, notably below the high AOV of $676. Garnering 518,784 sessions, whiteflowerfarm.com outperformed the median of 34,309, although it remained far from the leading site, homedepot.com, which recorded 184,735,892 sessions and revenue of $1,327,168,863, reflecting its dominant market position.
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whiteflowerfarm.com competitors

In April 2026, whiteflowerfarm.com generated $1,724,792 in revenue with 16,456 transactions across 518,784 sessions, achieving a conversion rate of 3.00-3.50%. In comparison, bluestoneperennials.com outperformed with $4,370,074 in revenue from 34,330 transactions, while also maintaining a similar conversion rate of 3.00-3.50%. dutchbulbs.com led the metrics with $5,692,044 in revenue, benefiting from a higher average order value (AOV) of 225-250 and an impressive conversion rate of 4.00-4.50%. On the other hand, americanmeadows.com and highcountrygardens.com had lower revenues of $2,120,070 and $2,614,315, respectively, and exhibited lower conversion rates, indicating less effective customer engagement. Meanwhile, dutchgrown.com lagged significantly, earning only $524,669 with the lowest conversion rate of 0.50-1.00%. Overall, while whiteflowerfarm.com performs decently, several competitors exhibit stronger metrics in key areas.

americanmeadows.com screenshot
#1 americanmeadows.com
2.1M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
bluestoneperennials.com screenshot
#2 bluestoneperennials.com
4.4M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
highcountrygardens.com screenshot
#3 highcountrygardens.com
2.6M
Revenue
721.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
dutchgrown.com screenshot
#4 dutchgrown.com
524.7K
Revenue
363.1K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
dutchbulbs.com screenshot
#5 dutchbulbs.com
5.7M
Revenue
555.4K
Sessions
4.0-4.5%
Conv. rate
$225-250
AOV
whiteflowerfarm.com vs top market performers
whiteflowerfarm.com
top retailers
conversion rate vs average order value for whiteflowerfarm.com and its competitors
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Revenue share by device at whiteflowerfarm.com

In April large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on whiteflowerfarm.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries whiteflowerfarm.com operates in

whiteflowerfarm.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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whiteflowerfarm.com channels

Identify top traffic channels that drive growth for whiteflowerfarm.comand discover how performance of traffic channels has changed over time.

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whiteflowerfarm.com Google Ads spend

Evaluate whiteflowerfarm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whiteflowerfarm.com devices

Review whiteflowerfarm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whiteflowerfarm.com top markets

Explore whiteflowerfarm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whiteflowerfarm.com country & global rank

Assess the ranking of whiteflowerfarm.com among other retailers within its primary country and worldwide.

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